Apps,

  • Learn all tips&tricks of App Promotion on Low Budget from App Experts

    On 29th Jul. Learn all tips&tricks of App Promotion on Low Budget from App Experts. Free event, free drinks, Network with the most happening & cool App Crowd in London. Meet iOS Developers, Android Developers, UX & Marketing Gurus. Here is the URL to RSVP http://www.meetup.com/AppsJunction-Where-Startups-Meet-Developers/events/188675472/

    Details of the meetup event:

     Join our awesome http://appsjunction.net - The only 3 in 1 portal offering Dev & Entrepreneurs networking, crowdfunding and revenue-share UX & App development quotes to support App ecosystem in London. It also provides really helpful indepth guides & training material about funding, pitching, app development, investment, growth hacking at http://appsjunction.net/popular-guides.html. Still not convinced? If you have an app and looking for some free promotion then you can list it for free at http://appsjunction.net/startups/browse-startups.html and we will tweet about it to 4700 of our twitter followers and on our facebook page https://www.facebook.com/appsjunction for NO COST TO YOU! Its totally free to raise funding or post projects for the whole month of July & Aug 2014.

    Appsjunction Supported By: http://PhoenixGMN.com­­­­ - We build MVP for Startups, prepare you for investors & help with App specs, Design, Funding & Promotion! We can help with funding by our Unique "Order Now - Pay Later" & "Revenue Share" Offers! Special discount on MVP/Prototype quotes for attending Entrepreneurs. MVPs from £1500*, Explainer Videos from £500, App Promotion & PR packages from £500. App launch sites from £200. And many other kind of help and support which a Startup needs.. 

    Supported By:

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    Event Talk

    Speakers TBC

    *** Agenda ***

    6:30pm– Greetings & networking

    7:30pm-8:00m - Presentations about App Promotions & Visibility

    8:00pm-8:15pm - App Demos & Pitches - List TBC

    8:15pm-8:30pm - 30 Sec shoutouts about what you do and what you are looking for

    08:30pm - 10:00pm More Networking

    If you want to Sponsor or pitch/demo, get in touch ASAP

    e-mail: appsjunction[at]gmail[dot]com

     

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    PhoenixGMN provides UK based Project Managers & low cost mobile app developers for your outsourced projects. We take pride in providing a wide spectrum of mobile apps & websites to small and medium sized clients using our in-house expertise in iPhone, iOS, Android, PhoneGap & Win Phone development.


    About AppsJunction - London's #1 App Meetup:

    There are hundreds of app developers in London and thousands of people with an App Idea in their head. Let’s Make them meet then!

    The intention of the networking event is:

    Entrepreneurs & Speakers share their amazing knowledge & ideas with audience

    Entrepreneurs meet developers, partners and investors

    Developers meet clients, Developers meet developers

    People with app ideas meet developers and app development agencies

    What does this mean for YOU?

    Excellent overview of the market, App stores, App Economy and what all the craze is about.

    Several developers & clients can be reached within on evening at one place.

    Business leads generation and scheduling of business meetings

    Discussions only with key partners, easy way to meet the right ones.

    Pleasant atmosphere for informal discussions and networking.

    Please do follow/join us at:

    Organiser & Founder: @navinarora

    http://uk.linkedin.com/in/founderappsjunction/

    https://twitter.com/appsjunction

    http://facebook.com/appsjunction

    http://www.linkedin.com/groups/iPhone-Android-iPad-Tablet-Blackberry-4041444

    Photos from our past events here at our official blog:

     

    http://AppsJunction.Org - Please do share with your colleagues and friends

  • 20 Things I've Learned From Larry Page - #1 Motivational Guide!

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this amazing motivating article on creation of alphabet inc - sourced from http://jamesaltucher.quora.com/20-Things-Ive-Learned-From-Larry-Page 

    THE ALTUCHER CONFIDENTIAL

     

    20 Things I've Learned From Larry Page


    I visited Google a few weeks ago and, after almost getting arrested, my mind was blown.

    First, Claudia wandered into the garage where they were actually making or fixing the driverless cars. When they finally realized she was wandering around, security had to escort her out.

    We got scared and we thought we were going to get in trouble or thrown out.

    Then we met with a friend high up at Google and learned some of the things Google was working on.

    Nothing was related to search. Everything was related to curing cancer (a bracelet that can make all the cancer cells in your body move towards the bracelet), automating everything (cars just one of those things), Wi-Fi everywhere (Project Loon) and solving other "billion person problems".

    A problem wasn't considered worthy unless it could solve a problem for a billion people.

    So now Alphabet is aligning itself towards this strategy: a holding company that owns and invests in other companies that can solve billion person problems.

    It's not divided up by money. It's divided up by mission.

    I want to do this in my personal life also.

    Just analyzing Larry Page's quotes from the past ten years is a guidebook for "billion person success" and for personal success.

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    Here are some of his quotes (in bold):

    "If you're changing the world, you're working on important things. You're excited to get up in the morning."

    To have well-being in life you need three things: A) a feeling of competence or growth. B) good emotional relationships. C) freedom of choice.

    Being able to wake up excited in the morning is an outcome of well-being.

    Feeling like every day you are working on a billion-person problem will give you those three aspects of well-being.

    At the very least, when I wake up I try to remember to ask: Who can I help today?

    Because I'm a superhero and this is my secret identity.



    "Especially in technology, we need revolutionary change, not incremental change."

    Too often we get stuck in "good enough". If you build a business that supports your family and maybe provides for retirement then that is "good enough".

    If you write a book that sells 1000 copies then that is "good enough."

    You ever wonder why planes have gotten slower since 1965? The Dreamliner 787 is actually slower than the 747.

    That's ok. It's good enough to get people across the world and save on fuel costs.

    It's only the people who push past the "good enough syndrome" that we hear about: Elon Musk building a space ship. Larry Page indexing all knowledge. Elizabeth Holmes potentially diagnosing all diseases with a pin prick.

    Isaac Asimov wrote classic science fiction like "The Foundation Series" but it wasn't good enough for him. He ended up writing 500 more books, writing more books than anyone in history.

    Larry Page keeps pushing so that every day he wakes up knowing he's going to go past "good enough" that day.

    What does your "good enough" day look like. What's one thing that moves you past that?



    "My job as a leader is to make sure everybody in the company has great opportunities, and that they feel they're having a meaningful impact and are contributing to the good of society."

    Whenever I've managed companies and have had the small opportunity to be a leader I've judged my success on only one thing:

    Does the employee at night go home and call his or her parents and say, "guess what I did today!"

    I'm not sure this always worked. But I do think Larry Page lifts all his employees to try to be better versions of themselves, to try to surpass him, to try and change the world.

    If each employee can say, "who did I help today" and have an answer, then that is a good leader.

    Empowering others, empowers you.



    "Lots of companies don't succeed over time. What do they fundamentally do wrong? They usually miss the future."

    The stock market is near all time highs. And yet every company in the original Dow Jones market index (except for GE) has gone out of business.

    Even US Steel, which built every building in the country for an entire century, has gone bankrupt.

    Never let the practical get in the way of the possible.

    It's practical to focus on what you can do right now.

    But give yourself time in your life to wonder what is possible and to make even the slightest moves in that direction.

    We're at maybe 1% of what is possible. Despite the faster change, we're still moving slow relative to the opportunities we have. I think a lot of that is because of the negativity... Every story I read is Google vs someone else. That's boring. We should be focusing on building the things that don't exist.

    Sometimes I want to give up on whatever I'm working on. I'm not working on major billion person problems.

    And sometimes I think I write too much about the same thing. Every day I try to think, "What new thing can I write today" and I actually get depressed when I can't think of something totally new.

    But I am working on things that I think can help people. And if you are out side of people's comfort zones, if you are breaking the normal rules of society, people will try to pull you down.

    Larry Page didn't want to be defined by Google for his entire life. He wants to be defined by what he hasn't yet done. What he might even be afraid to do.

    I wonder what my life would be like if I started doing all the things I was afraid to do. If I started defining my life by all the things I have yet to do.



    "Many leaders of big organizations, I think, don't believe that change is possible. But if you look at history, things do change, and if your business is static, you're likely to have issues."

    Guess which company had the original patent that ultimately Larry Page derived his own patent (that created google) from?

    Go ahead. Think a second. Guess.

    An employee of this company created the patent and tried to get them to use it to catalog information on the web.

    They refused.

    So Robin Li, an employee of The Wall Street Journal, quit the newspaper of capitalism (who owned his patent), moved to China (a communist country), and created Baidu.

    And Larry Page modified the patent, filed his own, and created Google.

    And the Wall Street Journal got swallowed up by Rupert Murdoch and is dying a slow death.



    "I think as technologists we should have some safe places where we can try out new things and figure out the effect on society."

    A friend of mine is writing a novel but is afraid to publish it. "Maybe it will be bad," he told me.

    Fortunately we live in a world where experimentation is easy. You can make a 30 page novel, publish it on Amazon for nothing, use an assumed name, and test to see if people like it.

    Heck, I've done it. And it was fun.

    Mac Lethal is a rapper who has gotten over 200 million views on his YouTube videos. Even Ellen had him on her show to demonstrate his skills.

    I asked him, "do you get nervous if one of your videos gets less views than others?"

    He told me valuable advice: "Nobody remembers your bad stuff. They only remember your good stuff."

    I live by that.



    "If we were motivated by money, we would have sold the company a long time ago and ended up on a beach."

    Larry Page and Sergey Brin wanted to be academics. When they first patented Google, they tried to sell to Yahoo for $1 million (ONE MILLION DOLLARS).

    When Yahoo laughed them out the door, they tried to sell to Excite for $750,000.

    Excite laughed them out the door. Now an ex-employee of Google is the CEO of Yahoo. And the founder of Excite works at Google. Google dominates.

    Money is a side effect of trying to help others. Trying to solve problems. Trying to move beyond the "good enough".

    So many people ask: "how do I get traffic?" That's the wrong question.

    If you ask every day, "How did I help people today?" then you will have more traffic and money than you could have imagined.



    "Invention is not enough. Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people."

    Everyone quotes the iconic story of Thomas Edison "failing" 10,000 times to get the electric lightbulb working.

    I put failing in quotes because he was doing what any scientist does. He does many experiments until one works.

    But what he did that was truly remarkable was convince New York City a few weeks later to light up their downtown using his lights.

    The first time ever a city was lit up at night with electricity.

    That's innovation. That's how the entire world got lit up.



    "If you say you want to automate cars and save people's lives, the skills you need for that aren't taught in any particular discipline. I know - I was interested in working on automating cars when I was a Ph.D. student in 1995."

    Too often we get labeled by our degree and our job titles. Larry Page and Elon Musk were computer science majors. Now they build cars and space ships.

    David Chang was a competitive golfer as a kid, majored in religious studies in college, and then had random gopher jobs in his 20s.

    The gopher jobs all happened to be in restaurants so he became familiar with how the business was run.

    Then he started probably the most popular restaurant in NYC, momofoku. A dozen or so restaurants later, he is one of the most successful restauranteurs in history.

    Peter Thiel worked as a lawyer in one of the top law firms in NY. When he quit in order to become an entrepreneur, he told me that many of his colleagues came up to him and said, "I can't believe you are escaping".

    Escaping the labels and titles and hopes that everyone else has for us is one of the first steps in Choosing Ourselves for the success we are meant to have.

    We define our lives from our imagination and the things we create with our hands.



    "It really matters whether people are working on generating clean energy or improving transportation or making the Internet work better and all those things. And small groups of people can have a really huge impact."

    What I love about this quote is that he combines big problems with small groups.

    A small group of people created Google. Not Procter & Gamble. Or AT&T.

    Even at Apple, when Steve Jobs wanted to create the Macintosh, he moved his small group to a separate building so they wouldn't get bogged down in the big corporate bureaucracy that Apple was becoming.

    Ultimately, they fired him for being too far from the corporate message.

    Years later, when Apple was failing, they brought him back. What did he do? He cut most of the products and put people into small groups to solve big problems.

    Before his death he revolutionized the movie industry, the computer industry, the music industry, TVs, and now even watches (watch sales have plummeted after the release of the Apple Watch).

    All of this from a guy who finished one semester of studying calligraphy in college before dropping out.

    Studying the history of Apple is like studying a microcosm of the history of how to create big ideas. Larry Page is recreating this with his new corporate structure.



    "We don't have as many managers as we should, but we would rather have too few than too many."

    The 20th century was the century of middle-class corporatism. It even became a "law" called "The Peter Principle" - everyone rises to their level of incompetence.

    One of the problems society is having now is that the entire middle layer of management is being demoted, outsourced, replaced by technology, and fired.

    This is not a bad or a good thing (although it's scary). But it's a return to the role of masters and apprentices without bureaucracy and paperwork in the middle.

    It's how things get done. When ideas go from the head into action with few barriers in the middle.

    To be a successful employee, you have to align your interests with those of the company, come up with ideas that further help the customers, and have the mandate to act on those ideas, whether they work or not.

    That's why the employee who wrote much of the code inside the Google search engine, Craig Silverstein, is now a billionaire.

    Where is he now? He's an employee at online education company, The Khan Academy.



    "If you ask an economist what's driven economic growth, it's been major advances in things that mattered - the mechanization of farming, mass manufacturing, things like that. The problem is, our society is not organized around doing that."

    Google is now making advances in driverless cars, delivery drones, and other methods of automation.

    Everyone gets worried that this will cost jobs. But just look at history. Cars didn't ruin the horse industry. Everyone simply adjusted.

    TV didn't replace books. Everything adjusted. The VCR didn't shut down movies.

    The Internet didn't replace face to face communication (well, the jury is still out).



    "What is the one sentence summary of how you change the world? Always work hard on something uncomfortably exciting!"

    Not everyone wants to create a driverless car. Or clean energy. Or solve a billion person problem.

    But I have a list of things that are uncomfortably exciting to me.

    They are small, stupid things. Like I'd like to write a novel. Or perform standup comedy. Or maybe start another business based on my ideas for helping people.

    Every day I wake up a tiny bit afraid. But I also try to push myself a little closer in those directions. I know then that's how I learn and grow.

    Sometimes I push forward. Sometimes I don't. I want to get more comfortable with being uncomfortable.



    "I do think there is an important artistic component in what we do. As a technology company I’ve tried to really stress that."

    Nobody knows what the definition of Art is.

    How about: something that doesn't exist except in the imagination, that you then bring out into the real world that has some mix of entertainment, enlightenment, and betterment.

    I don't know. Something like that.

    Certainly the iPad is a work of art. And the iPad has created works of art. And when I first saw a driverless car I thought, "that's beautiful".

    I'm going to try and put my fingerprint on something today. And maybe it will be art.



    "The idea that everyone should slavishly work so they do something inefficiently so they keep their job – that just doesn’t make any sense to me. That can’t be the right answer."

    We've been hypnotized into thinking that the "normal life" is a "working life".

    If you don't "go to work" then you must be sick or on the tiny bit of vacation allotted to you each year.

    What if everything you did you can inject a little bit of leisure, a little bit of fun into it.

    I have fun writing, except when I think I have to meet a deadline (work). I have fun making a business that people actually use except when I think about money too much (work).

    When you are at the crossroads and your heart loves one path and doesn't love the other, forget about which path has the money and the work, take the path you love.



    "We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren't that many things people use twice a day."

    What a great idea for a list of the day!

    What are ten things that can be invented that people would use twice a day?



    "You need to invent things and you need to get them to people. You need to commercialize those inventions. Obviously, the best way we've come up with doing that is through companies."

    I was speaking to Naveen Jain, who made his billions on an early search engine, InfoSpace.

    He just started a company to mine rare earth minerals on the Moon.

    But his real goal is extra-planetary colonization.

    Somehow we got around to the question of why have a company in the middle of that. He has billions. He can just go straight for the colonization part.

    He said, "Every idea has to be sustainable. Profitability is proof that an idea is sustainable."



    "You may think using Google's great, but I still think it's terrible."

    K. Anders Ericsson made famous the "10,000 hour rule" popularized later by Malcom Gladwell.

    The rule is: if you practice WITH INTENT for 10,000 hours then you will be world-class.

    He then wondered why typists would often reach a certain speed level and then never improve no matter how many hours.

    After doing  research, its because they forgot the "With intent" part. They were satisfied with "good enough".

    You have to constantly come up with new metrics to measure yourself, to compete against yourself, to better the last plateau you reached.

    Google is great. But it can be better. Having this mindset always forces you to push beyond the comfort zone.

    Once they changed the way typists viewed their skills (by recreating the feeling of "beginner's mind") the typists continued to get faster.



    “We have a mantra: don’t be evil, which is to do the best things we know how for our users, for our customers, for everyone. So I think if we were known for that, it would be a wonderful thing.”

    Many people argue whether or not Google has succeeded at this. That's not the point.

    The point is: Values before Money.

    A business is a group of people with a goal to solve a problem. Values might be: we want to solve a problem, we want the customer to be happy, we want employees to feel like they have upward mobility, etc.

    Once you lose your values, you'll lost the money as well. This why family-run businesses often die by the third generation ("Shirt sleeves to shirt sleeves in three generations).

    The values of the founder got diluted through his descendants until the company failed.

    I spoke to Dick Yuengling about this (CEO of the largest independent beer maker and a fifth generation business).

    His family found an interesting way to solve the problem. The business is not inherited. Each generation has to BUY the business from the generation before it.

    To do that, each generation needs its own values, its new way of doing things that keeps the brand fresh and ongoing.



    "I think it is often easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition. In fact, there are so few people this crazy that I feel like I know them all by first name."

    Our parents have our best interests at heart and tell us how to be good adults.

    Our schools have our best interests.

    Our friends, colleagues, sometimes our bosses, sometimes government, think they have our best interests.

    But it's only when everyone thinks you are crazy that you know you are going to create something that surprises everyone and really makes your own unique handprint on the world.

    And because you went out of the comfort zone, you're only competing against the few other people as crazy as you are.



    "You know what it's like to wake up in the middle of the night with a vivid dream? And you know that if you don't have a pencil and pad by the bed, it will be completely gone by the next morning. Sometimes it's important to wake up and stop dreaming. When a really great dream shows up, grab it."

    For every article I've ever written, there's at least ten more I left behind in the middle of the night thinking I would remember in the morning.

    I have to beat myself in the head. I . Will. Not. Remember....Must. Write. Down.

    It's hard to wake up. And that's the only thing worth remembering. It's hard to wake up.



    "I have always believed that technology should do the hard work - discovery, organization, communication - so users can do what makes them happiest: living and loving, not messing with annoying computers! That means making our products work together seamlessly."

    This is a deep question - who are you? If you have a mechanical hand, is that "you"?

    Conversely, if you lose a hand, did you lose a part of you. Are you no longer a complete person? The complete you?

    If an implant is put into your brain to access Google, does that effect who you view your self to be?

    When books were invented, memory suffered. We no longer had to remember as much, because we can look things up.

    Does that make our brains less human?

    I bet memory has suffered with the rise of Google. Does this mean our consciousness has suffered?

    When we created fire, we outsourced part of our digestion to this new invention. Did this make our stomachs less human?

    With technology taking care of the basic tasks of our brain and body, it allows us to achieve things we couldn't previously dream possible.

    It allows us to learn and explore and to create past the current comfort zone.  It allows us to find the happiness, freedom, and well-being we deserve.



    "Over time, our emerging high-usage products will likely generate significant new revenue streams for Google as well as for our partners, just as search does today. "

    This is it. This is why Larry Page has re-oriented Google into Alphabet.

    Don't waste your most productive energies solving a problem that now only has incremental improvements.

    Re-focus the best energies on solving harder and harder problems.

    Always keeping the value of "how can I help a billion people" will keep Google from becoming a Borders bookstore (which went out of business after outsourcing all of their sales to Amazon).

    How does this apply to the personal?

    Instead of being a cog in the machine for some corporation, come up with ways to automate greater abundance.

    Always understand that coming up with multiple ways to help people is ultimately the way to create the biggest impact.

    Impact then creates health, friendship, competence, abundance, and freedom.

    Oh my god, this answer is too long. And believe it or not, I cut it in half.

    If I can just wake up every day and remind myself of these quotes by Larry Page I know I will have a better life.

    But this is also why he created Alphabet and put Google underneath it.

    To save the world. To save me.

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    4. Guide: Top Tips on growth hacking for App Startups
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  • A Popular Guide: Beginner's guide to ASO - Increase your App downloads significantly

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this really helpful -  Beginner's guide to ASO - Increase your App Downloads significantly. Thanks to PhoenixGMN.com for allowing us to publish the contents of their original guide here: http://www.slideshare.net/phoenixgmn/ This and more experts insights like this is often shared with audience at popular Appsjunction meetup in London.

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    In a real world, you will need to hire devs/freelancers for money and get it built and then launch it with right kind of ASO efforts :)

    Basic ASO – DIY guide

    What is ASO?

    How you can apply ASO principles to improve reach and downloads of your app? 

    Appsjunction Meetup London – 29th Sep 2014

    As an App Developer

    •You think of a great idea
    •You spend months and drink tons of red bull – app is complete :)
    •You Submit to app store and wait for crowd frenzy to download it
    •You wait….. You get few downloads… you wait..
    •You wait…. Even fewer downloads every passing day.. You wait..
    •You wait…
    •You check charts – top apps are from billion dollar budget companies
    •How can a little guy compete? :(
     
    What is ASO?
     
    •App Store Optimization (ASO) is the process of improving a mobile app’s visibility within mobile app stores (such as the iOS App Store and Google Play Store) by optimizing the content of the app’s store page for popular, targeted keyword phrases
    •The goal of ASO is to make it easier for people to find your app when they search the app store. Since most people discover new apps via the app store charts or search, ASO is one of the most effective and cost-efficient means to gain new users and downloads for your app.
     
    Factors which affect App Ranking in App Stores
    •Keyword Usage: The presence of keywords within the app’s name, description and keyword tags gives your app a better chance to rank for coveted search phrases.
    •Number of Downloads: Apps with more downloads (and higher download velocity!) tend to rank better than those with fewer downloads.
    •Number of Ratings & Reviews: Apps with more ratings and reviews tend to rank better than those with fewer ratings and reviews.
    •Quality of Ratings & Reviews: If you have a lot of good, natural user reviews, you will rank better. If you have a lot of bad reviews, it will probably hurt you.
    •Engagement: If users spend a lot of time with your apps, it usually means they love it. This is a good indicator for the app stores that the app is of high quality and will rank the app higher as a result.
    •Links (Google Play): Like traditional Search Engine Optimization (SEO), the Google Play algorithm is believed to factor in the amount and quality of links pointing to an Android app on the Google Play store.
     
    ASO- Step 1  - Keyword research 
    •find keywords that are
    •Relevant
    •High in Search Volume
    •Low in Competition
    •Several tools available to help research best keywords (tool list provided at the end of guide)
     
     
    ASO – Step 2 - On-Page Optimization
    • App title
    • • Use most coveted keywords in App Title
    • • Google Play: 30 Characters
    • • iOS App Store: 255 Characters (NOTE: only 25 characters are visible in search!)
    • App Description
    • •  Throughout your app description, work in your targeted keywords into the copy for maximum impact. 
    • • Google Play: 4,000 Characters
    • • iOS App Store: 4,000 Characters
     
    ASO – Step 3 - On-Page Optimization
    • Keyword Tags (iOS Only):  
    • • Character Limit: 100 Characters
    • Pro Tip #1: Don’t use spaces!
    • Pro Tip #2: Separate each keyword with a comma
    • Pro Tip #3: Don’t reuse keywords that are already in your app title
    • Example: For an app called “Marshmallow Fighter: The Ultimate Candy Fighting Game”, an optimized keyword field might look like:fight,battle,sweet,punch,kick,attack,combat,boxing,mma,
    • warrior,kill,assault,cool,fun,hard,sugar,hit
     
    ASO – Step 4 - On-Page Optimization
    • Category Selection:   
    • • Choose your category wisely! 
    • • Try to find less crowded alternatives 
    • • Ones which are relevant but has less competition 
    • App Icon
    • • app icon is your first impression, so make it count
    • Pro Tip #1: Stand out from the crowd! Don’t copy competitor’s themes
    • Pro Tip #2: Get with the times. Its the era of iOS 8
    • Pro Tip #3: Make sure the focus of your app icon is clearly visible at all sizes.
     
    ASO – Step 5 - On-Page Optimization
    • Screenshots 
    • • Don’t waste this real estate.    
    • • Don’t just put screen captures! 
    • Pro Tip: Tell a story! Use the screenshots to tell the story of your app. Walk a customer through your sales pitch using each screenshot  Ones which are relevant but has less competition 
    • Promo Videos - If an image is worth a thousand words, a professionally made App Explainer video is worth a lot more. 
    • Localization
    • • reach large, new audiences 
    • • new revenue opportunities
    • • other markets often have less competition
     
    ASO – Step 6 - Off-Page Optimization
    • App Reviews & Ratings  
    • • Minimize negative reviews on app stores.    
    • • Solicit app reviews within the app itself
    • • Solicit app reviews via social media channels, email and your website
    • • Correct any bugs that users report as quickly as possible
    • • Make it possible within the app for users to contact the developer directly to solve technical issues 
    • Outreach to App Review Websites
    • • positive press spur downloads 
    • • Seek high authority links pointing to your Google Play app page 
    • Pro Tip: Be unique. App review websites receive hundreds of emails a day.

     

    ASO – Step 7 - Off-Page Optimization
    • Press Releases: 
    • • Many influential journalists and bloggers browse the press release wires for stories.    
    • • Submit to websites such as PRWeb and PRNewsWire. 
    • • Use professionals to prepare a Press Release. 
    • • well-crafted press release can help your app get noticed  
    • Social Media: 
    • • Establish a presence on social media and build an engaged audience 
    • • Leverage hashtags and trends to get the word out on your app to your target audiences. 
    • • service such as Hashtagify, uncover the best hashtags
    • • Pro Tip: Don’t use a one size fits all approach. Understand the platform
    • • Pro Tip #2: Communicate, don’t market! 
    • • Get a professionally made App explainer video which can go viral.
     
    ASO – Step 8 – In-App Optimization
    • In-App Optimization
    • • Incentivize Social Sharing: Make it easy and rewarding for users to share your app with their social circles.
    • • Reward users for tweeting or sharing your app by giving them access to locked features or in-app purchases.
    • • Give users the option to tweet or share their progress from within the app.
    • • Pro Tip: Make sure that the tweets and messages are formatted to share out the app page, your social media account and a hashtag of your choosing.
     
    ASO Tools
    • In order to get the most out of your ASO, you need to use the right tools. The following ASO tools are useful for performing keyword research, competitive researching and mounting your overall ASO strategy:

    Promoting an App - the basics

    1. To save time and money, Google about app developers with good portfolios in your local city. But if you have made your documents well, then even a remote developer can do a good job. In Internet connected economy, with skype/google hangout and various free screen sharing tools its not difficult to work with remote developers.  All big companies do that.  Find out the ones which can help you with App Promotion and basic ASO as well like http://PhoenixGMN.com
    2. Without promotion, your app will be like a needle in a haystack.
    3. Get a good launch site done with a great App Explainer Video on YouTube. Launch site themes available at http://themeforest.com  or try http://strikingly.com  or http://designmodo.com/generator/.  Checkout two launch sites at http://uinterestme.com and http://poshcrowd.com. two good examples of explainer videos can be found at UX & Video section/menu of http://superhitapps.com 
    4. Attend Apps related events, demo it to peers, get feedback.
    5. Talk about it on facebook/twitter/Linkedin/Google+ yourself. Ask friends to join. Ask them how many times they use it every week.
    6. Submit your App Details to app review websites.
    7. Join Ad networks which provide a tap for a tap. E.g devs cross promote an app in each other’s app adverts.
    8. Pay for Google or facebook adverts, in-App Adverts.
    9. Check app store feedback, improve & fix it. upload upgrades regularly.
    10. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • A Popular Guide: How to go about making an App - A Must Read

    Thanks to PhoenixGMN.com for allowing us to publish & enhance contents of their original guide here: http://www.slideshare.net/phoenixgmn/phoenixgmn-how-to-go-about-an-app-idea-guide. You can register with - Appsjunction.net - A global online networking platform to find local iOS developers or Android Developers to get a rough idea from them about how much will it cost Or post a freelance project for free to get revenue share quotes. Within Appsjunction.net  we are launching soon a marketplace for buying & selling of readymade App Code of Superhit App Ideas which you can get enhanced by freelance app developers. Following and more expert insights like this is often shared with audience at popular Appsjunction meetup in London. 

    In a real world, you will need to hire devs/freelancers for money and get it built and then launch it. You should also have some money to promote your app post launch. Following is the list of major stages you will go through.

    1.Got an App Idea? now what? - Preparations before you speak to an App Developer

    1. Research via Google and other sources like App Stores/App review sites, whether the same/similar idea is already done or not. With Millions of Apps already on App Stores chances are 9/10 ideas are already done.
    2. Always do competition analyses about similar apps. Note down what competition is doing well. Improvise on it.
    3. If no one has done it before then do a verbal survey with friends, colleagues and family. Share whatever part of idea you can, but do it. Find from them whether it appeals to diverse groups of people or not. Effort at this stage can save you lots of time and money later. Don't worry about keeping your idea secret. To be honest, the person who delivers you a coffee at starbucks has 50 ideas of his own. An idea is worth not much. You can't protect it legally using a NDA. Everyone around us has 50 or more app ideas. So before you spend tons of money and time, share it with people and see if they are excited. Or take their feedback and improvise your idea. Best advice we have is, start a crowd funding campaign for your idea and see how many people like it. If your friends and family are not donating even £5 for your idea then most probably majority of population won't download and use your App in its current concept. Change or improvise the concept.
    4. Make sure your idea solves a real problem for most people. Its not something which just you fancy. 
    5. Make sure that your idea has repeat-use appeal. If its an entertaining idea make sure you add novelty in it on every use e.g. Gamify it.  Most crazy fun ideas go popular for a month or so and then are forgotten. They have one time appeal/surprise/attraction.
    6. Look in the apps you use everyday and repeatedly. Find what you like in them. Do they save time? Make a task more efficient? Better organised? New fun everyday? Add those elements in your idea.
    7. Please don’t carry your idea just in you head. Start articulating it on paper. Brain storm it. Add sections like research, feedback, competition analyses, gamifications features, revenue generating options, Marketing & Promotions plan in it.
    8. When you are satisfied with your research & brain storm and have nothing more to add to your app idea document then start making a features list and start prioritising it into versions.  Don’t add too much in Version 1. Keep It Simple – Keep It Appealing – Keep It Useful. (KIS-KIA-KIU) - Originally proposed by Navin Arora
    9. Once you have version 1 features list sorted. Start making a requirements specification document. It should have Table of Contents, Introduction to idea, Functionality with High Level requirements and tables of detailed requirements for every High Level requirement. Label the requirements with “Must Have”, “Should have”, “Could Have”, “Would be nice to have”.
    10. Now you need to make wireframesof your app idea to show a user journey inside the app. These can be hand made sketches, or made using Wireframing & prototyping tools like Balsamiq, Creately.com, justinmind, Sketchy for iPad, Flinto, Moqups etc. Give every screen a Number and then refer to these numbers in your specifications document. Here is a list of popular & precious time saver tools and websites which can help you in your App startup journey.
    11. App wireframe example
    12. You also need to study a little about SDKs (facebook/twitter),  XML, JSON, CMS, Cloud, Analytics, Push, T&Cs, Data Protection Compliance, web services, database, any licensed/paid services you need in app, a web server & launch site. Web Server should be capable of sending push notifications to devices.
    13.  You will also need a Business License with App Stores to submit the app and with Mobile Ad Networks for earning ad revenue. If your App Developer submits the app then in-App revenue will be paid to him (or agency) by app stores and ad networks.

     

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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    2. Hiring an App Developer - What you need to know

    1. To save time and money, Google about app developers with good portfolios in your local city. But if you have made your documents well, then even a remote developer can do a good job. In Internet connected economy, with skype/google hangout and various free screen sharing tools its not difficult to work with remote developers.  All big companies do that.  Checkout this very helpful guide about how to find a good iOS or Android or Win Phone Developer.  If your idea is a bigger scale idea and you are looking to register a startup company and find a CTO/tech co-founder then we highly recommend you read this guide first Guide: Do you really need a CTO or Tech Co-founder and what the roles actually mean in a startup?
    2. Decide which OS platform first, iPhone, Android, WinPhone, Blackberry according to your target audience market.
    3. Decide - to workw ith a Single developer or a Trusted App Developer Company with multi OS skillset?
    4. To save time and money, Google about app developers with good portfolios in your local city. But if you have made your documents well, then even a remote developer can do a good job. In Internet connected economy, with skype/google hangout and various free screen sharing tools its not difficult to work with remote developers.  All big companies do that. 
    5. Decide who’ll provide the actual design graphics used in app – You, Your designer (99designs.com) or App developer/Agency? 
    6. NDAs signed? Code Ownership & IP agreements signed?
    7. A typical Server Linked App's tech components are show belowTypical App Tech Components
    8. An App ideally needs 3 different programmers – DB Admin, Web Services (PHP), iPhone/Android. Decide on dealing directly with DB, Web Services, in-device programmers or One Good English Speaking App Development Project Co-ordinator. Do you have any previous experience with Geeks? if not, we recommend dealing with a Project Coordinator who further can translate your requirements to developers/coders.
    9. Agree on development milestones for payment to provider.
    10. Maintain regular communication with Devs and test app every week. Provide written feedback. Keep a trail.
    11. PhoenixGMN.com which provided this guide, has published a sample of their typical rate list for App Development Work : MVP/Prototypes from £1500*, App UX design from £400, Explainer Videos from £500, App Promotion & PR Packages from £500, Great Quality Business Plan from £300, App Launch websites from £300, 2nd OS App for 60% cost of first OS App, Advice to make & publish an awesome app - FREE. You can check their portfolio at SuperHitApps.com & their web & mobile development proposal here.  Note:  *Depending on Specs can MVP can cost from £1500-£10000.  

    3. Promoting an App - the basics

    1. To save time and money, Google about app developers with good portfolios in your local city. But if you have made your documents well, then even a remote developer can do a good job. In Internet connected economy, with skype/google hangout and various free screen sharing tools its not difficult to work with remote developers.  All big companies do that.  Checkout this very helpful slides
    2. Without promotion your app will be like a needle in a haystack.
    3. Get a good launch site done with a great YouTube video. Launch site themes available at http://themeforest.com  or try http://strikingly.com  or http://designmodo.com/generator/.  Checkout two launch sites at http://uinterestme.com and http://poshcrowd.com. two good examples of explainer videos can be found at UX & Video section/menu of http://superhitapps.com 
    4. Attend Apps related events, demo it to peers, get feedback.
    5. Talk about it on facebook/twitter/Linkedin/Google+ yourself. Ask friends to join. Ask them how many times they use it every week.
    6. Submit your App Details to app review websites.
    7. Join Ad networks which provide a tap for a tap. E.g devs cross promote an app in each other’s app adverts.
    8. Pay for Google or facebook adverts, in-App Adverts.
    9. Check app store feedback, improve & fix it. Prepare for version 2 

    4.How Appsjunction.net and PhoenixGMN.com can help you here

    1. First you will need to figure out, how much will it cost to get it built.  For that you will need to prepare proper app specs and wireframe drawings of screens, only then you can get a ball park figure about how much it will cost in time and money because the cost heavily depends on number of screens, elements on a screen and how to submit or show data in the App. Instructions on App specs and wireframes are given below. You may also contact Phoenix Infomedia - A leading Apps Development Partner for Startups - CTO in 5 plus startups to be your Tech Co-Founder - if you idea is great then they can consider it be your CTO/Co-founder on equity sharing basis provided you & they share the cost of development on exact same equity share ratio. With project coordination offices in London, U.S., Singapore and Development Centre in New Delhi, India they have done more than 100 Apps and some of their coolest apps can be checked at portfolio site SuperHitApps.com
    2. Once the app specs are ready, you can use our online networking platform to find local iOS developers or Android Developers, to get a rough idea from them about how much will it cost. Or you can post a project in our freelance App developers section and get standard quotes as well as revenue share quotes from trusted and reviewed freelancers.
    3. Once you have an idea of its cost, add 15-25% to the quote to come up with a money figure you would need to get it built. Now you can either arrange the money yourself, from friends & family or raise it from people using our App Idea crowdfunding platform. We have provided awesome guidelines to make your crowdfunding campaign successful. You can offer free app download or in-app credits or rewards to your funders.  This is also a great way to market test your idea before you spend even a penny on it.
    4. Once you have secured the money, you can again use your freelance App developers to post a new project or select the best quote you received when you posted the idea to get an estimate of the costs of its development. 
    5. Kick off your project as per below guidelines, stay in regular touch with your developer and when launched, use our Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget guide to promote it.
    6. We have provided some really useful guides in our Popular Guides section to help you all along the way.

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • A Popular Guide: Million Dollar Startup Advice for free to lead you to success

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this really helpful - "A Popular Guide: Million Dollar Startup Advice for free to lead you to success".  This and more experts insights like this is often shared with audience at popular Appsjunction meetup in London.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    In a real world, you will need to first learn a lot about how to go about an app idea, how to form a startup, legal contracts, how to find team, costs and finance management, startup loans, co-sharing offices and A-Z of startup ecosystem before you could present a pipe dream as a solid venture on paper & in action. So we have compiled a list of very high rated articles to help you find & navigate your was to success.

    1. 10 golden business rules from Anya Hindmarch - http://startups.co.uk/question-time-with-anya-hindmarch-mbe/ 
    2. Don't keep investing in a pipedream without having proved that there is a market for the product to be sold in http://startups.co.uk/the-entrepreneur-ross-marshall-your-golf-travel/ 
    3. 7 ways to scale your small business to £1m http://startups.co.uk/7-ways-to-scale-your-small-business-to-1m/ 
    4. Deloitte Fast 50 winners 2014 announced - learn from their business models http://startups.co.uk/deloitte-fast-50-winners-announced/ 
    5. Why a mentor is crucial to startup success - http://startups.co.uk/why-a-mentor-is-crucial-to-start-up-success/ 
    6. Start-up finance: How to get your business funded, Insider tips from investors and investees on business angels, the ‘sweet spot’ for crowdfunding, and tax incentives such as SEIS and EIS. http://startups.co.uk/how-to-get-your-business-funded/ 
    7. The best clubs, hubs and co-work spaces for entrepreneurs http://startups.co.uk/the-best-clubs-hubs-and-co-work-spaces-for-entrepreneurs/ 
    8. Learn from the top 8 fintech startups 2014 in UK - http://news.efinancialcareers.com/uk-en/175564/eight-hottest-fintech-start-ups-london/ 
    9. 27 Easy productivity tips that work - https://medium.com/@krisryanwhite/27-easy-productivity-tips-e18406e7da61 

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • A Precious List of TOP timesaver tools, websites, software for startups to reach success faster

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this useful collection of growth hacking tools, websites & software. Appsjunction is a networking platform which brings together iOS Developers, Android Developers, Win Phone developers to find each other and build apps for each other and startups. Soon to be launched a market place for buy & sell of App Code.

    Top hard to find & precious tools, websites, software for Entrepreneurs to reach success faster -

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Wireframing Tools:

    1. https://popapp.in/  - a very popular tool to convert pen n paper sketches into a prototype - we use this
    2. https://www.ux-app.com/  - used by many designers
    3. http://power-story.com/  - powerpoint plugin - very handy and useful
    4. https://proto.io/  - one more highly recommended tool - monthly billing
    5. https://www.fluidui.com/  - costly but reputed one
    6. http://www.uxpin.com/  - pretty good one- paid one
    7. http://www.invisionapp.com/plans  - best one out there - 1 project is free, pay for 3 or more
    8. http://stencils.protoshare.com/  - advanced tool in terms of ux, worth the subscription
    9. https://cacoo.com/lang/en/  - powerful new one
    10. http://www.lumzy.com/  - cheap, only pay for what you use tool
    11. http://ninjamock.com/home/index  - cheap and really good -  we use this
    12. 24 free wireframimg and mockups tools blog

     

    Project Or task management tools:

    1. trello - quite popular
    2. producteev - best out there, free, with iOS & Android apps, can be used as bug tracking tool with clients/team - we use this
    3. http://getsharex.com/ - one of the best desktop screenshot and recording tool  we use this
    4. https://slack.com/ - Chat and project/task management desktop and mobile apps - free to use
    5. http://codecondo.com/10-best-tools-to-take-screenshots/ 
    6. http://codecondo.com/top-10-task-tracking-tools/
    7. http://codecondo.com/5-project-management-tools-for-development-teams/  - we use https://www.meldium.com/
    8. https://www.cloudwards.net/best-screen-capture-software/-
      best screen capture software

    Free Images:

    1. Free Stock Photos
    2. Pixabay - Free Images
    3. Gallery For Cartoon Handshake
    4. Free vector icons - SVG, PSD, PNG, EPS & Icon Font - Thousands of Free Icons
    5. Dollar Photo Club - high quality royalty free stock photos and vectors - Dollar Photo Club - we use this
    6. Beautiful pictures and wallpapers »reWalls.com

     

    Launch Site Makers:

    1. Landing Pages: Build & Test in Minutes - Instapage
    2. How To Make Your Own Website - Best Website Builder | Strikingly
    3. Generator for Startup Framework: Create Landing Page - Designmodo
    4. Free Responsive Mobile Website Templates Designs - w3layouts.com - Best one - we use this

     

    Crowd fund raising tools:

     

    1. http://codecondo.com/online-fundraising-tools/ - popular free or low commission crowd fund raising tools
    2. http://Appsjunction.net  - Leading App Projects Crowd funding website

     

    Social Media Automation Tools:

    1. http://foramention.com/cp/social_transact.php
    2. https://commun.it/ - Twitter Community Management like a Pro - free to try for 14 days then paid
    3. http://www.99dollarsocial.com/ - Manual content creation and posting everyday on 3 channels for $99 pcm
    4. How to automate your Twitter feed: 5 apps to try
    5. Four social media managers for business compared
    6. https://ritetag.com/pricing/ very powerful for using trending tags in your post but no free account - for pros and companies - min $10pcm for 1fb & 1 tw id
    7. http://tweetingmachine.com/public/index 
    8. http://lifehacker.com/twibble-automatically-tweets-blog-posts-or-rss-feeds-on-1609669758 - RSS to Tweets scheduling - free to try then paid
    9. https://twitterfeed.com/ - Best Free auto RSS to tweet + linkedin etc tool - we use this
    10. http://cezarsa.github.com/silver_bird/ - best free chrome app for timeline mgmt (but not the best looking one and no auto tweets)
    11. http://www.unifiedsocial.com/awesm/ - serious ROI measurement tool (till customer acquisition) for pros
    12. http://corp.unfollowers.com/ - 10million + users, one of the cheapest and most popular - we use this
    13. http://janetter.net/desktop.html - best free Desktop tool and mobile Apps for managing multiple twitter accounts (we use this) - some of our peers prefer http://www.digsby.com/features.php (half dead but was king of this space once) and/or https://www.trillian.im - still doing fine.
    14. https://sociota.net/Home/Pricing - new comer and getting popular - up to 10 social profiles in free account and paid plans cheaper than Hootsuit.

     

     Social Media Content and Facebook Campaign Generators:

    1. http://heyo.com/- build facebook campaign pages from readymade templates in minutes and deploy, cultivate emailids and acquire customers 
    2. https://www.shuttlerock.com/ -Outsource content generation to an invisible army, supply only images, comments and UGC given on your website by visitors.
    3. http://sociopal.com/ - creates twitter, facebook account and a website in seconds - plus provides curated content to make daily posts

     

    Marketing CRMs and inbound marketing automation tools for your website:

    1. 10 Free Online Marketing Tools for Small Business Owners blog
    2. http://www.loopfuse.com/ - inbound marketing automation tool - we use this
    3. https://uk.act-on.com/
    4. https://www.sugarcrm.com/uk  a leading CRM software - community edition is free

    Designing & Design Feedback Collaboration Tools:

    1. Canva: Amazingly Simple Graphic Design Software - we use this
    2. 50 Useful Responsive Web Design Tools For Designers
    3. https://redpen.io/ - hugely popular among designers to get live feedback on design images by clients

     

    Cloud based personal storage :

    1. Dropbox or Google Drive - the article supports DB, but we use Gdrive and have 10+ reasons not mentioned there to support Gdrive
    2. https://www.fileapartment.com/ $3.99/month for unlimited storage, world class and business class
    3. Microsoft OneDrive (15gb free, $6.99 pcm for 1TB and Office365 free) is a great option but You will need 1TB space on your lappy as well.

     

    Productivity Android Apps to save your time and do some magic:

    1. Mighty SMS - quite popular 6m+ users, its push bullet (rich desktop notifications from android phone) + desktop sms, call log, remote photo & video access and much more - we use this
    2. AirDroid - even more sophisticated and polished than MightySMS but free version only allows 100mb + lots of adverts - $1.99 pcm for paid version. 
    3. Read about two more here 

     

    Online precision typesetting services:

    1. lucidpress

     

    TOP SEO Tools & Plugins:

    1. WordPress SEO by Yoast - we use this
    2. iJoomla SEO for Joomla - we use this
    3. http://www.analyticsseo.com/basic-account - free - we use this - used by professionals in online marketing
    4. ranksonic- Free keyword generator

     

    Audio/Video/Webinar/Podcast Tools:

    1. By using a program like Audacity (free download) you can now create a sound file that can be uploaded to SoundCloud or possibly made into a podcast.
    2. Google hangout on Air - for live streaming to YouTube.

    last updated: 05/09/2015

    Click here for many more Popular Guides http://appsjunction.net/popular-guides.html 

    1. A Popular Guide: How to go about an App Idea      
    2. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    3. Guide: Top Tips on growth hacking for App Startups
    4. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget 
    5. Looking for CTO/Co-founder Or iOS/Android/Web Developers in London and UK?

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Activities you should do after running a successful crowd funding campaign

     

    Make your audience happy with strong follow-through.

    1. Fulfill perks/givebacks and promises

    You must fulfill your perks/givebacks if:

    You chose Flexible Funding and you received one or more contributions in exchange for perks;

    You chose Fixed Funding and you met your funding goal.

    You do not have to fulfill your perks if:

    You chose Fixed Funding and you did not meet your funding goal.

    Working on fulfilling your perks? 

    If you need specific information from a contributor to fulfill their perks (a size or color preference, for example), reach out to them directly.

     

    2. Collect your money

    When your campaign is over, we can disburse your funds through one of the following methods: PayPal 

    When and how your funds are disbursed depends on how your campaign receives contributions.

    All contributions received through PayPal will be sent to your PayPal account.

    All contributions you receive via credit card on paypal will be sent to your paypal account.

    3. Continue marketing

    Your campaign page is a great marketing tool after your campaign has ended, as it will likely continue receiving visitors. New people will discover your page through web searches or the Explore pages of appsjunction. If you’ve received press attention, news articles will still link to your page.

    Think about what you’d like these newcomers to do and edit your campaign page to encourage this behavior. Do you want them to continue on to your new webpage? Add a big button that links to the new page.

    4. Continue updating

    Promote a sense of community and keep your contributors happy by continuing to send updates regularly. If there have been changes to your project or your ability to fulfill your perks, communicate with your contributors immediately. People tend to be forgiving when they are kept in the loop.

    For campaigns with many contributors:

    Prepare a CSV file (comma separated list) of your contributors’ information and set up a “Mail Merge” to quickly send emails to all of your contributors.

    5. Continue campaigning

    Now that you’ve finished your campaign, consider running another. We’ve seen a number of very successful repeat crowdfunders. The contributors from your original campaign are a fantastic audience to reach out to when you’re starting your next.

    Think creatively about how you can encourage your previous campaign’s contributors to support another project. Special perks or other incentives are a nice way to acknowledge them and continue to strengthen your relationship.

    You can also show your gratitude to the appsjunction community by paying it forward. Contribute to other campaigns to help out fellow crowdfunders. Use Meetup groups or Appsjunction comments to connect with new campaigners. Give feedback and share what you’ve learned. Write blog posts or articles with your own pro tips and advice.

    We love having skilled crowdfunders as active members of our Appsjunction community.

    Wishing you all the best, and happy funding!

     

  • Advantages of developing a mobile app for your business

     

    apps

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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    With the dawn of smartphones and its apps, many of us have found new ways of using the handheld gadget in their daily life. This also includes businesses who have started identifying various benefits offered by smartphone apps.

    There are varied advantages due to the development of smartphone apps. Smartphones have become more convenient and effective in today’s world than the normal personal computers. The amazing features of a touch screen, mobility, and the user screen friendly size makes it best for use as well as preferable choice for many. With many people joining the kingdom of smartphone users, the advertising strategies used are more effective in reaching a large number of users. This transition has made most of the business transactions and communications easier and effective.

    SOME BUSINESS BENEFITS OFFERED BY SMARTPHONE APP DEVELOPMENT:

    There are numerous benefits of using a smartphone app for your business.

    Such apps make it easier to build brand awareness. You can publicize your brand in a much better way with the quicker and better app development. The best performing app will stand out best in its audience with always being mentioned in the online market and attracting a high number of new users daily. However, this indirectly means a better advertisement for your business.

    App development has another great benefit by offering customer interaction. The different and innovative developments in apps will only make all the business communication pleasant and appeal to all your clients. You can actually win a good edge over your competitors through this. As the organization creates a business app and makes further development of it, you are given the option of impacting the client’s mind impressively, leading to increasing the face value of your business.

    Customer loyalty is also a key benefit that is established through an app development as clients may find it easier to interact with your company. Providing people an easy and better access to your company and its related information with having some fun apps will aid in increasing the clientele. Moreover, it can be an amazing way of creating newer revenues and avenues for your business. Along with some promotional benefit, a subscription will also provide a good source of profits. Hence, all kinds of development of Smartphone related applications help in the business increase. Therefore, there is a two-way benefit that includes promoting the business and generate a fair income. You can find out specialized experts who can exclusively deal with apps development.

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

  • All about crowdfunding, types of crowd funding, how to be successful at raising funds from crowd

     

    Appsjunction.net brings to you all you need to know about crowd funding.

    1. What is crowd funding?

    As suggested by its name, crowd funding means raising funding for your business or projects, outside of stock market, by receiving lots of small investments/donations from masses instead of a few investors like banks/angels/VCs/institutions.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    2. Is it legal?

    In some parts of world (mainly western capitalist countries), authorities have published guidelines on how to go about it, till their law makers catchup with this new phenomenon and  make proper regulations around it.

    3. Types of crowd funding

    Equity Crowd funding:

    Usually an already trading SME business with some profits/revenue/turnover to show on its books goes for this type of funding. Investors get proper legal shares in the business/company raising the funds. Since it involves legal paperwork & guidelines to be followed, hence it mostly suits to seasoned  entrepreneurs and seasoned investors. Donations can be as small as $50 to as big as $10000.  People who invest, usually have to sign a declaration that they know all about investments in volatile businesses and may loose money as an outcome. Upon successful funding, legal paper work is drawn to allocate shares to investors. Platform's cut and legal work fees are a significant deduction in this method.

    Some popular platforms out there are:

    Donations & Perks based crowd funding:

    Just like plain old donations page on web for freeware software, in this type of crowd funding, people list their ideas/prototypes as projects or campaigns and ask for funds from the public to complete their project or deliver the idea into real world. Campaigners normally offer perks/givebacks to encourage donations from the visitors to their campaign page.  Campaigners usually get to choose between Fixed Funding and flexible funding models.

    Some popular platforms out there are:

    3.Stages of Donation based Crowd funding

    3.1. Planning for your crowd funding campaign

    We highly recommend that you take planning of your crowd funding campaign very seriously and read as much as possible on net about it. Here we have compiled a good article to help you start the planning phase: http://appsjunction.net/crowd-funding/crowd-funding-faq/53-planning-for-your-crowd-funding-campaign.html 

    3.2. Creating your crowd funding campaign

    Much more than your university project or thesis, a crowd funding campaign is a real world test of your convincing and marketing abilities to get people to donate you their hard earned money. A lot of creativity goes into creating one like graphics, youtube videos, creative perks etc. here we have compiled a good article to help you create an awesome crowd funding campaign: http://appsjunction.net/crowd-funding/crowd-funding-faq/54-creating-your-crowd-funding-campaign.html 

    3.3. Running and promoting your crowd funding campaign

    Planning and creating a crowd funding campaign is only 30% of the total task in hands. The real test comes how good you are at promoting it. Thanks to internet, email and social media, all it takes these days to promote a campaign is genuine creativity, low cost online marketing which you can probably do yourself and keeping your campaign page updated with lots of creative posts every other day. Keep the excitement level up and respond to every Question asked of you on your campaign page. Find a lot more tips and tricks at a beautiful guide we have compiled here http://appsjunction.net/crowd-funding/crowd-funding-faq/52-running-and-promoting-your-crowd-funding-campaign.html 

    3.4. Activities you should do after running a successful crowd funding campaign

    Now that you’ve finished your campaign, and celebrated its success with your closes ones, its time to deliver on promised you made. Focus on delivering the givebacks you promised during the campaign and more important than that execute your project/idea for which you campaigned. However, don't just forget about your campaign page as it will still be receiving lots of hits as a result of your social media campaign. What to do with your campaign page then?  find out answers to this and many other questions in this guide here http://appsjunction.net/crowd-funding/crowd-funding-faq/55-activities-you-should-do-after-running-a-successful-crowd-funding-campaign.html 

    Wishing you all the best, and successful funding! Go tiger, follow your dreams! :)

    last updated: 14/06/2014

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this useful collection of  48 top tips & tricks of app promotion on small budget for Lean Startups & SMEs guide. This presentation was first presented at appsjunction.co.uk 29th Jul Meetup by our App Guru Navin Arora @navinarora . Appsjunction is a networking platform which brings together iOS Developers, Android Developers, Win Phone developers to find each other and build apps for each other and startups. Soon to be launched a market place for buy & sell of App Code.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities flow in your life and more happy & successful you are in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Don't we all know that without App Promotion an App is like a needle in a haystack. Perhaps even smaller & harder to find in the ocean of millions of app. Often an App Entrepreneur wonders how to make his/her app noticed and bring it in-front of the crowd. The thing is, as of 2014, there are roughly 2.5 – 3 Million Apps out there. Yours could be a great app but how many people know about it? Don’t have big budgets like big companies? You can still make a huge difference on low budget if you are not a lazy bum :) Read On…. 

    Following is the List of not 5 not 10 not even 20 but 48 Awesome Top Tips on App Promotion on Low Budget (assuming £/$500 - £/$1000)

    1. Print few tshirts, mugs, pens - Keep it Funny & Quirky (roughly £/$100) from instantprint or vistaprint, your team should wear those t-shirts at meetups/demos, give mugs to bloggers/journalists types, give pens to beta testers if you can
    2. Leaflets, Stickers & Brochures - Carry leaflets about your app to events & festivals   (roughly £/$100) from instantprint or vistaprint
    3. Use QR code & Discount codes - Print QR code, Discount code On Promo material  
    4. Try Hacker Radios & Local newspapers - not expensive, sometimes free coverage 
    5. Carry Plenty of Business Cards - With discount codes and QR codes to download the App  (roughly £/$20)  from instantprint or vistaprint
    6. Grab every demo opportunity At Meetups , demo & pitch events, find early adopters  
    7. Local Pizza Shop & takeaways-  Pay & tempt them to put your leaflets with orders (free or £/$25)
    8. Paper mail to lots of right addresses - It works ;) depending on the audience of your apps  (£/$50)
    9. Charity & Community events - Offer your time, share news, offer in-App credits free  
    10. App launch site - Prepare a great looking mobile responsive launch site (DIY or £/$100)
    11. Online Blog on Launch Site - Share your story, talk in-depth about your market 
    12. ASO & Organic SEO – DIY, its easy - Appear in Google searches, DIY guides available  (DIY or basic SEO from £/$100)
    13. App Explainer Video – Must Keep it funny or impressive, try to make it viral (DIY or from £/$200)
    14. Press releases are must - Buy PR submission packages, No DIY, outsource bulk submissions (DIY or from £/$100)
    15. Social bookmark all Content - Digg, Reddit, Stumbleupon, Delicious, Tumblr and so on  
    16. Facebook page – best platform Invite all friends, run quizzes, share news, photos 
    17. Twitter – be heard and ask for feedback - Follow the right people, follow competition, retweets 
    18. LinkedIn – get influencer mentions - Impress them, ask to mention App in their stories  
    19. Pinterest, foursquare & others - Create account everywhere, share content, follow 
    20. Event Walls & Comments - If comments allowed, always spread the word 
    21. Tech or Industry Discussion forums - Participate in them, use signatures wisely, spread word  
    22. Google, facebook, Twitter Ads - Buy ad space, use it wisely, run multiple campaign text (£/$50 + free £/$75 credits offers with new website)
    23. Implement Tap 4 Tap SDKs -  Many popular platforms, free cross promotion of apps 
    24. Work on App Store Optimisation - Choose tags carefully, write killer description  (DIY or basic ASO from £/$100)
    25. Reward users for referrals -  Be hugely generous like Uber, reward heavily 
    26. Submit to App Blogs & review sites - Text & video should be compelling  (DIY or £/$100)
    27. Find individuals behind free apps you like - Barter ad space with them, record impressions  
    28. Start your own Meetup group-  Keep it contextual to app subject, offer in-App rewards 
    29. Offer unlogged in flow in App - Provide sneak peek to one time users, show cool stuff 
    30. Ask in-app quizzes, ratings & reviews - Offer in-App rewards for helpful users, nudge for review  
    31. Give reasons to share/brag Scores, Wins, Crowns – many ways to ego boost users 
    32. Unlock features if friends invited - Most commonly use trick of the trade, social invites 
    33. Push Messages to Notify Users of Bonuses - Keep users engaged, offer reward bonuses for sharing  (e.g. urban airship)
    34. Implement Mailshots - Announce new features, pull dormant users (pay as you go - cheap options sendgrid/mailchimp)
    35. Rich Push Notifications SDK Provide a richer experience (e.g. urban airship)
    36. Gamify your app Offer hidden treasures in App, implement seek friend’s help  
    37. Learn growth hacking - do it everyday Announce new features, pull back dormant users 
    38. Add more value to repeat users - Provide bigger discounts to loyal users e.g. credits for login 
    39. Email signatures & Voicemails - Just tell the word about the App you are proud of creating  
    40. Try to get VIP endorsement - Get him/her drunk, ask for favor, remind in morning :) (Free or £/$50)
    41. Take Part in App Contests Like Appsters Awards & Mobileys 
    42. Upgrade your App Regularly - Great way to bring it back to notice for everyone inc Appstore  
    43. Always react to –ve reviews - Its an art, always start with sorry, you wasted their time
    44. Try to answer Qs on App Related Forums - Hardwork, slow but more long lasting benefits than other tips  
    45. Reward your happy customers, not new ones - Find out who is happy, read +ve feedback, get in touch :) 
    46. Make a timely routine to do all above promotion - Don't be lazy, If you hangout with Bums, you will end up like a Bum :( 
    47. Dedicate 30 mins everyday on reading tips from App Marketing Gurus on Twitter
    48. Subscribe to RSS feed of top tips-sources like http://appsjunction.net/popular-guides.html, stay updated on ASO, Social media marketing & trends

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Appsjunction Exclusive: Outsourcing vs Local Devs, Secrets, Facts, Myths, Dos, Don’t - how to do it right?

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this "Appsjunction Exclusive: Outsourcing vs Local Devs, Secrets, Facts, Myths, Dos, Don’t - how to do it right?" guide. This presentation was first presented at appsjunction.co.uk 28th Aug 2014 Meetup by App Expert Navin Arora @navinarora

    Don't we all know that outsourcing could be  a pain in the neck? Time zone issues, communication issues, ethics issues, cultural issues etc. But some still have mastered the art and are launching their projects one by one with the help of freelancers across the world. So what is that they know but you don't know. Read On….

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

     

    Outsourcing Debate

    Facts, Myths, Dos, Don’t

    http://Appsjunction.co.uk  Meetup London

    28 Aug 2014

    Presented by: Navin Arora

    Chief Apps Consultant

    www.PhoenixGMN.com 

    Myths about Outsourcing

    • 1) Its very cheap always

    • 2) local devs are better than outsourced devs

    • 3) someone can do my weight lifting without me holding their hand

    • 4) I can just communicate what I want over call and it will be done like I want

    • 5) I can send my App concept in 10 lines and they will get the rest by telepathy.

    • 6) I can get unlimited hours from them in fixed cost project. 

    • 5) XYZ country has bad devs 

    Facts about Outsourcing

    • 1) Its not cheap, if its very cheap then you are probably hiring a headache

    • 2) Outsourced devs are as good as local devs - human brain is same genetically, in fact usually they are more hard-working & less boozing types

    • 3) You will need to prepare a pre-agreed process of working together, call schedules, use project & task management software like Producteev (mobile app too)

    • 4) have sensible expectations, written frozen detailed specs & documents - its like house building contract - if you haven't asked for it, it won't be delivered, changes later will be costly. Change requests - CRs are often relationship spoilers

    • 5) Your first experience with any xyz country will be bad - like first love - heart broken - mis-matched expectations. Work on it.

    • 6) Outsourcing portal has all kind of devs as anyone can join. very fresher or low intelligent to highly intelligent and experienced – interview more & hire intelligently - be almost as sensible as deciding about a life partner

    Dos & Don't - Part 1

    • If you can't draw a picture (hand made wireframes) or write your requirements clearly in a document – STOP. Don't go for outsourcing as you only have a recipe for disaster, nothing more. Put some hardwork yourself and write down your requirements and make hand made wireframes using paintbrush or free tools like Balsamiq, Creately.com, justinmind, Sketchy for iPad, Flinto etc. 

    • don't engage any geeks  without written spec ready,

    • don't be a mystery woman meaning don't assume they will ask you questions and find out about the spec in your brain, 

    • geeks are not lovers ;) meaning they won't run around you, call you to make sure you are happy today, 

    • they won't have time to figure you out – telepathy doesn’t work here

    • Without detailed spec you will end up with arguments & issues on scope

    • Even Local Sr. Devs would want detailed spec

    • If you asked for a round button in spec/wireframe, you will get round not rectangle even if rectangle makes more sense UK wise – Devs consume information Objectively in Binary 0/1– not subjectively. They are not anthropologists. They don't know what us subtle or offensive color in your country. Specify everything, including colour codes.

    Dos & Don't - Part 2

    • Local or remote, if its your first time, there will be some learning required at your end too, to work with the geeks you are interested in - e.g. 

    • culture adjustments, learn how to speak to them, grasp what offends them - devs in some cultures are sensitive and get offended easily on small comments. The most common mistake a first time outsourcing client does is he/she starts feeling like a boss and treats outsourced manpower as SHIT. Most often your first hires will leave your project after heated arguments. So don't do the same mistakes others have made before you.

    • learn how to communicate changes and bugs. Don't sound too disappointed with bugs. That will show your immaturity in the whole process. Devs are not new to bugs. They live comfortably with bugs. Always remember that even Apple, Microsoft, Google etc also release security patches and fixes to world's most trustable softwares. No single software on planet is bug free. When you can't scold Microsoft Employees for a bug in your Windows then don't do that with your hires too. Learn to live with it. Report objectively with screenshots, steps to produce the bug and wait for the fixes.

    • learn about timezone affects, local holidays 

    Use screen sharing calls (free tools: join.me, teamviewer, skype) more and email less - this one tip can save your relationship with devs and can fix 9/10 mis-understanding issues.

    • Use screenshots (e.g. awesomescreenshots.com) more to highlight changes and use written word less. Words often lead to confusion. Point to issues on screenshots using softwares like paintbrush and correct spell/font/height/width mistakes - this one tip can save your relationship with devs and can fix 9/10 mis-understanding issues.

    Dos & Don't - Part 3

     How to choose the right devs: 

    • Read Rating, reviews – never go for cheapest quote – You will get what you pay for.  Avoid more costs to fix the shit later.. Whenever someone around you complains about his/her outsourcing experience, in 99% of case the person would have gone for the cheapest quote.

    • Do interview calls, Prepare Qs beforehand. 

    • Give a test task first – something to check their delivery – and pay for it. Treat it like a house building contract. You can't get a window made free as a sample for your house.

    • Ask for previous clients info - to double check 

    • Finally give them a small first chunk of project with agreed deadlines and cost. See how it works out between you and them.

    Most Apps need more than just 1 iOS guy. If you can afford, don’t engage a single iOS developer, if you need quality and peace of mind – engage a dev agency with a dedicated project coordinator who can understand your business requirements well and translate them into technical requirements, dedicated iOS devs, Web services devs, DB devs, QA & testing support, hosting support. 

    Go for the ones which can offer some App Store Optimisation & post launch basic promotion support as well. Ones who can guide you in these matters. e.g. http://phoenixinfomedia.in who built this awesome http://appsjunction.net  portal.

    Dos & Don't - Part 4

    Point to note - this is most critical advice that despite of following all advice shared so far, there is no 100% guarantee that you will be happy – 

    • Outsourcing is irrelevant here, its like going to a highly rated & reviewed restaurant, they cooked something which was standard for everyone everyday, but which was not as per your tastes. Point to understand - others weren't wrong, no one can please everyone, they just couldn't please you unfortunately.

    • Just part ways decently and find someone else. 

    Top Issues with 99% cases of bad outsourcing experiences  

    • It was client’s first experience – remember first love theory – first love in 99% cases is immature love and leads to heart break but it makes you mature and wiser

    • Poor written Spec. Always a pain point. Spoils relations even with good devs

    • Bad hiring procedure or went for cheapest one – got crappy work done – then cribbed about the whole country (India, Russia, Ukraine, Philippines anyone, all are same)

    • First experience – no process – didn’t know tools to correctly report bugs issues

    • Used offending comms – treated outsourced devs like cheap labour, without respect

    • No patience with inevitable missed deadlines and bugs in delivery. Anyone who has been through a house building or software building experience before would know that deadlines are just estimated delivery dates. Software building is not like a train on tracks or popcorns in microwave which will be ready in set time. There can be lots of technical issues and unexpected tech problems with new stuff as well as old stuff devs have built before because 3rd party APIs like facebook/twitter/paypal, SDKs keep changing/upgrading and new versions break things, deprecate old software calls and don't always work perfectly because they themselves have bugs. So grow some patience with missed deadlines and bugs. It is not uncommon for 1 month project to be finished in 3 months because of unforeseen tech issues. Sometimes during the development itself, Apple releases new iOS or new iPhone and hence suddenly things start crashing or more dev work is needed. As a client, you only lose patience & time but its the dev who has to bear the financial losses as they will have to somehow manage their 3 months of bread and butter in 1 month's worth of payment in a fixed cost project. That is why many devs are moving away from fixed cost model and would only signup a project on hourly billing basis. Which is exactly how big companies pay their own employees when they set out to build a new product. In technology space, most (99%) projects never complete on time and even big corporations like Apple/Microsoft have delayed their releases many times by months but their devs (employees) still get paid for every month they work on fixes, CRs and new functionality.

    • When you outsource to a single dev or even to a small dev agency they are not like Microsoft or Oracle with an army of testers. In a typical enterprise level IT project, there are roughly same number of testers as there are developers. If you can't pay for a team of testers then please don't expect a bullet proof software. Every big app out there has bugs and get routine upgrades. Its better to accept this fact and live with few bugs in your app and constantly improve it.

    • Treated developer like a bottom less coke – when he gave up doing it in fixed cost quote, called him “BAD”.

    • Expecting an army like daily reporting. Expecting reporting even when there is no significant progress to report. 

    • Most common reason is mis-matched expectations. Paying peanuts for the cheapest car in market and expecting Mercedes Benz sports model. Most often Freelancer's skills and QA are few grades below the Techies from Top/Good Institutions employed by big IT companies for a much higher salary. If you have budgets of 150K to 1 Million then sure go for bigger IT outsourcing companies with Quality Assurance and other procedures.  So please be sensible with your expectations. Rule of thumb, if you are paying anyone less than £10($15) / hr then he/she is not going to be the average freelancer. This rate is the basic minimum to get your stuff done at reasonably quality level. Expecting someone to build a whatsapp or facebook in $1200 is like assuming the freelancer dev lives on just water & air.  Agencies with better qualities of Devs & Project Managers cost more. A decent iOS guy in UK works on £500/day even if he is an immigrant skilled manpower from a country like India. So adjust your expectations when you get App/Web dev work done by Computer Science Grads/Post Grads in other countries on £80/day which is the basic minimum wage (equals to £8/hr + VAT) even a cleaner/sweeper gets paid in London. So please respect your devs. Don't demoralize them by cribbing about their work most of the time as mobile app devs are in high demand these days and they won't think twice to leave your assignment/employment.

    Learnings from Outsourcing Experts:

    • You will get better at hiring with 2nd/3rd attempt, so start with small projects – learn the art. Like buying a cheap car to practice driving. When gained confidence and experience, go for bigger money spend. If your first project's cost is significant then divide the project into 3-4 modules and pay for 1 module first.

    • Hiring a dev is like arranged marriage – there is no courtship period to understand each other – expect lot of issues – increase tolerance and patience. First few weeks with be a critical period as first few code deliveries may lead to arguments, mis-understandings but will help you in learning. Eventually the troubles will fade away and both sides will get adjusted to each other's style of working and commenting/reporting. 

    • You will develop a process which suits you, you will get better with docs and tools to make the comms correct and objective. You will report bugs and issues more politely, promptly and correcting using tools mentioned above for screenshots. You can also request the devs to use a free bugs & task reporting tool like "producteev" which comes with its own apps as well.

    • Always remember that beginning of a project is very slow. There is nothing much to report while devs are just setting up things and progress will be slow initially as the backend coding takes time and only later devs can build some front end which can be shown to clients. Expect a weekly reporting and demo deliveries by Friday/Saturday. Expect more frequent comms later and get involved more via conf calls and screen sharing calls.

    • In context of iOS Apps, always do remember that devs can only build the app for app store submission. After UAT (user acceptance test) from your end and upload to iTunes appstore, that is when they would usually expect their final payment. iTunes guys are notorious for their stupid, silly and highly irrational stubborn objections to features in your app. iTunes guys may ask for more information, or to add/remove features in app, or to re-do some functionality in some way. You can't blame devs if you asked them to build an app for selling animal skin rugs and your app doesn't get approved or if you forgot to add user reporting of bad content in your app. Please do your own research about your app's features, regional and legal approvals. If iTunes guys ask you to work on your app to fix something then expect to pay developers to implement that. Their job was done when you approved the app to be submitted to app stores. Any more work after that should be paid for. Many good App developers like http://phoenixinfomedia.in  offer 1 month of post go-live bug fixing support FREE & included in their fixed cost quote. 

    • U.S., Canada, Australia are top countries to have higher compatibility & tolerance with offshore manpower. Businesses and Entrepreneurs there are winning & moving ahead. They have learned to ignore small issues, learned cultural sensitivities, increased their tolerance and patience and learned the learnings mentioned here. If you always encounter problems with outsourcing then may be you are a product of your environment. Its time for introspection.

    • Devs are same people for every client – if they have 2-5 yrs of ratings and 90%+ happy clients but you are unhappy – its time for introspection.

    • Next time you hear someone cribbing about outsourcing – remember there are always 2 sides of every coin. In almost all cribbing cases it would be their first outsourcing experience and they would have gone for the cheapest quote which in most cases will be a school/college kid from India with no reliable ratings and reviews on freelancers, elance.com kind of portals. We recommend hiring a trusted App development agency like http://phoenixinfomedia.in which can provide experienced English speaking Project Coordinators who can correctly translate your concerns/issues and functionality suggestions to devs and geeks in their team. A good agency should provide multi OS apps (iOS, Android, Windows Phone) for different screen sizes using the same backend code, good quality code with minimum bugs and do their best to deliver your expectations.

    @navinarora @phoenixgmn @appsjunction

    Appsjunction Annual Sponsor: http://PhoenixGMN.com  

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • BEST INBOUND MARKETING STRATEGIES TO PROMOTE YOUR APP

    4 Best Inbound Marketing Strategies to promote your app

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    In the marketing-focused era, agents are attracting buyers with the help of appealing content. In contrast to conventional advertising tactics, wherein you broadcast your message with an expectation that buyers will buy that particular product, inbound marketing attracts them with content, SEO, and the likes. While inbound marketing is perfectly suitable for websites, it works for apps too.

    1. APP STORE DEVELOPMENT:

    App store optimization which is somewhat similar to SEO also aims at the target audience. The majority of users download apps through the App Store. It’s important to place correct keywords & follow regular rules while creating your App Store page. Developing the app title is significant since users look for an app which saves time and efforts. An app having concise title helps the users to grasp details quickly.

    2. PUSH ALERTS:

    It’s really sad when a buyer gets bugged with your app and stops using it. Since almost all the apps earn profits through advertising or in-app shopping, a bored buyer will shift to another brand, affecting your sales. Nicely written and welcoming buzz alerts are the greatest ways to re-capture people. Inbound marketing is certainly value- based. If your users get irritated or don’t get any benefits through the app, they’ll unsubscribe.

    3. SHARING:

    User-friendly apps always succeed outstandingly. It’s beneficial to add ‘SHARE’ button in the app which would make the app visible to all but won’t irritate them. Keeping connection to apps via social networking is crucial as well because in this way, signed in users can have hassle-free & speedy access. Make an app where sharing is easy to seen to it that it’ll have an integration to all other co-related social media apps as it will make sharing extensive.

    4. APP INDEXING:

    This procedure is quite new, that permits Google to index a part of your app in its search so that, users with installed Google on their phones can Google a term, click and get shifted to what you have made. This is the best way to give accelerated start to your app if your phone has numerous apps installed on it.

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Cost Break Down of Different Apps

    Cost Break Down of Different Apps

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    You have a killer idea of making your own app. You decide your target audience, potential revenue, benefits, etc. But, when it comes to the cost of bringing your app idea to life, it all looks ordeal. You are not alone.

    When you are planning to build an app, being clear on the costs of building an app is critical.

    WHAT TYPE OF APP DO YOU WANT TO BUILD?

    1. BASIC TABLE FUNCTIONALITY APP:

    This type of app displays only basic static information. Calendars, food recipes, diet planners, etc. fall under this category. Basic table functionality apps cost anywhere from $1000-4000.

    2. APPS WITH A DATABASE:

    These are the apps which rely on data from a website and users can search, produce results, input data, screen GPS and more. Costs can fall between $8,000 – 50,000 as apps linked to databases require more programming and API’s.

    3. GAME APPS: 

    Think Temple Run, Flappy Bird or Candy Crush Saga. Game apps require high-end graphics, remarkable user experience, a scoring system as well as social media integration. Including all the associated costs, game apps can range from $10,000 – 250,000.

    4. BREAKING DOWN THE COSTS:

    Costs for each type of app varies a lot. Also, multiple factors contribute to the overall cost of the app. Some of these factors that will increase the cost of your app are:

    1. Interface
    2. Log in feature
    3. In-app payment
    4. Data sync features across multiple devices
    5. User reviews and ratings
    6. User profiles
    7. Website integration
    8. Custom made logo

    5. HOW TO KEEP THE COSTS DOWN:

    Sketch out the design of your app, and break down all the scenarios of app usage. Having a concrete idea of exactly how your app to work should work helps in cutting down unnecessary developer time and cost.

    Alternatively, you can explore using off the shelf apps which can cost very little to develop. It allows you to create iPhone and Android apps quickly through a simple drag-and-drop tool for free.

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

  • Creating Your Crowd Funding Campaign

    Strengthen your campaign by focusing your idea, establishing a feasible timeline, and creating a great pitch with compelling perks.

    1. Focus your idea

    What you are trying to achieve by running a campaign? Successful campaigners take their big idea and break it down into meaningful chunks that they can share as concrete objectives with their audience.

    2. Think beyond the money

    Before creating your campaign, you started growing your community. Think about how those people can help you achieve your big idea in the long term, even after your campaign is over.

    For example, your community can:

    • Establish the foundation of your new company’s user base.
    • Become beta testers or evangelists.
    • Share excitement for your campaign and attract media attention.
    • Validate your product with the market.

    Aside from money, determine other needs your community may be able help you with. Prioritize those needs and communicate them during your campaign.

    3. Establish a timeline

    When should your campaign begin?

    The best date for your campaign to start is when you are completely prepared and ready to start. Don’t rush it.

    Once you’re ready, consider launching on a Monday or Tuesday to help you gain momentum through the week. On average, campaigns launched on a Monday or Tuesday raise 14% more in the first week than campaigns launched on all other days of the week.

    Avoid launching during a major holiday. People are more likely to contribute when at their computers during a regular workweek.

    How long should your campaign be?

    • We encourage campaigners to set a campaign length of 40 or fewer days for the following reasons:
    • Momentum: Your campaign should be long enough that you have time to build interest and reach your audience, but not so long that it becomes background noise.
    • Engagement: The longer the campaign, the harder it is to continue to keep your audience engaged, excited, and contributing.
    • Urgency: Seeing that a campaign has just a few days remaining creates a sense of urgency for potential contributors, motivating them to act now, rather than later.
    • Resources: Take into account that you’ll be closely managing the campaign through its duration; you may not want to dedicate 60 days to it.

    4. Pitch your idea

    Your pitch is your first impression with your audience, and the single most important part of your campaign.

    When putting together your pitch materials, make them easy for contributors to digest. Instead of explaining your campaign in huge blocks of text, visualize as much of your information as possible. Use charts, infographics, and timelines to present your budget, schedule, or a product comparison.

    If at all possible, use a video for your pitch. Campaigns that use video raise 115% more money than campaigns that do not, so use a video to more effectively deliver your pitch.

    In a pitch video, you should:

    1. Introduce yourself.
    2. Who are you?
    3. What are you trying to do?
    4. Include shots of yourself and your team speaking to the camera. Let people see your face and hear you explain your project in your own words.
    5. Pitch to contributors.
    6. Why are you crowdfunding?
    7. Why do you need that specific amount of money?
    8. Showcase your progress and experience.
    9. What have you already done to work toward your objective?
    10. What are your qualifications?
    11. Honor short attention spans.
    12. Your video should be no more than 2-3 minutes long.

    Ready to start pitching?

    5. Create perks

    Perks are incentives offered to contributors in exchange for their support.

    We’ve found that campaigns offering perks raise 143% more money than those that do not. Perks help you attract a larger audience, make people feel more valued for their contributions, and help you spread the word about your campaign.

    Here are examples of different kinds of perks:

    • Material: The product you’re crowdfunding to manufacture, or other physical items like t-shirts.
    • Personal: An acknowledgement for contributing, a social media conversation, a handwritten thank-you note or another kind of interaction between you and a contributor.
    • Experiential: A unique experience, like tickets to the premiere of your film or an hour with you and your band in the recording studio.

    Be creative and frame your perks in a way that will appeal to your audience. Look around at other campaigns for inspiration and great perk ideas.

    Strategically price your perks:

    $25 perks are the most frequently claimed.

    $100 perks raise the most money and often make up nearly 30% of total funds raised.

    Do the math and make sure you’re not losing money. (Factor in shipping costs, manufacturing, and time.)

    Consider fulfillment. If 10 people choose the same perk, fulfilling those 10 orders might be easy. But what about fulfilling 1,000 of that same perk? Think of the challenges of scaling, and cap the number of contributions for that perk with the number that feels achievable.Remember to make sure that your perks abide by our Terms of Use

    6. Set a goal & funding type

    Flexibility is one of the things that make us special, and it’s especially important when it comes to funding.

    You can choose between two types of funding—Fixed (all or nothing) and Flexible, an option that lets you keep whatever amount of money you earn during your campaign.

    Choose flexible funding if any amount of money will help you reach your campaign objective and you’ll still be able to fulfill your perks. Flexible funding is suitable for almost all the campaigns on our portal.

    Choose fixed funding only if your campaign objective requires a minimum amount of money to be accomplished, and if you cannot fulfill your perks without raising the full goal amount.

    There is no secret formula for calculating your goal, but here are a few things to keep in mind:

    The minimum amount that will let you accomplish your objective is good place to start.

    You can always exceed your funding goal and on average, campaigns that hit their goals exceed them by 42%. So it is in your interest to set a lower goal than you might have expected at first.

    Your funding goal should be based on the size of your network. You should be able to raise about 30% of your goal just from your immediate network.

    Fees will absorb a percentage of your earnings.

    The cost of perk fulfillment is almost always higher than you think. Remember to think about shipping costs.

    7. Set up to receive funds

    Contributions given via PayPal to Flexible Funding campaigns can be accessed immediately by campaign owners. Contributions given via PayPal to Fixed Funding campaigns can be accessed by campaign owners once the campaign goal has been met. Learn how to prep your PayPal account to receive funds.

    8. Plan for early momentum

    Most campaigns that meet their goals raise about 30% of their funds from their immediate network. It’s best to raise this money right away, because early momentum can be leveraged for marketing and press. When people outside your network see that others trust you with their money, they gain the confidence to contribute, too.

    Achieve early momentum by “soft launching” your campaign:

    Before it goes live, ask everyone you know to contribute in the first few days of the campaign

    Make a list of the people who committed to helping out, and ask them to make their contributions within the first 1-3 days of your launch.

    If you don’t think that your own network will be able to provide roughly 30% of the funds for your campaign, scale back. Try aiming for a lower funding goal to complement a more manageable objective.

     

  • Dattch App - a new hit with lesbian, bisexual, bi-curious women

     

    Dating apps and websites might grow in popularity lately, but while Match.com, eHarmony, Elite Singles, Attractive Professionals, Dirty Yuppies and Tinder are the ground for successful heterosexual hook-ups, the ladies are left with limited options when seeking a partner of the same sex.

     

    Dattch is here to put an end to this dilemma, being a mobile dating services that caters exclusively to women. The app has been released for Android in all available markets and it finally went live in New York after hitting the UK, San Francisco, Los Angeles, and Florida.

     

    This lady-friendly app makes dating easier, more accessible and laid back, fitting the way that queer women prefer to interact with each other.

     

    How does it work? To begin with, you download the app. Don’t stress, it’s free to do so. You then update your dating profile with photos from Instagram, Facebook, or your camera album - the profiles are verified through this way.

     

    Then you can start checking out the ladies which are listed on a Pinterest-style board; you also have the option to search through various filters.

     

    Dattch also offers a Quick Fire type of game named  “Would You Rather?” - users choose between two girls, and if both women choose each other, they’re sent a notification to let them know and get chatting - similar to how Tinder operates.

     

    Other features: you can upload as many pictures and all the information you want on the built-in blog; you can add your crushes to your Wish List (secretly) or like  their entire profile or individual photos (which sends them a notification); you can also send as many messages to as many girls as you want (playa!).

     

    So what are you waiting for?

     

    You may also signup at http://appsjunction.net to hear about our latest Blogs and stay at the top of your game. 

    Superhitapps.com also has a list of some creative dating apps like travelmeetdate, poshcrowd etc which are worth checking out.

     

     

  • Guide: Do you really need a CTO or Tech Co-founder and what the roles actually mean in a startup?

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this helpful - "Do you really need a CTO or Tech Co-founder and what the roles actually mean in a startup?" guide!   This and more experts insights like this is often shared with audience at popular Appsjunction meetup in LondonAppsjunction.net is a networking platform which brings together iOS Developers, Android Developers, Win Phone developers to find each other and build apps for each other and startups. Soon to be launched a market place for buy & sell of App Code.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Very often we are asked by people, how to find a CTO or Tech Co-founder in London and UK?  We have listed following facts and research which we have identified can help you find the right help in London.

    Idea guy asking for funding and co-founder

    http://dilbert.com/strip/2015-09-11

    Following is our analytical take on the subject when someone says you need a Tech Co-founder.

    The MYTH that one Engineer or iOS developer or Andorid Developer (possible co-founder) is all your need today and in future to launch your app startup in a serious way is totally not true. Following diagram shows what are typical components of an App and that for medum to high tech need startups - you would need  a team of people to build it right from scratch so it can scale up in future. If you are not technical yourself then you would need someone to handle technical aspects of your tech startup project and handle its development by the dev teams and that person ideally should be (Please read the article till end and don't forget to bookmark/share as we keep updating it) a Tech Project Manager OR Tech Business Analyst but definitely not a developer for reasons explained below.

    Typical App And Server Architecture

    The first question to ask yourself is how much technical you think you are and how much tech your actually startup needs. For the sake of discussion we will classify tech startups in 3 categories with examples -

    1. less tech - Examples 1) a nanny or plumber booking platform with a call centre - 2) a readymade meal (pre defined menu) ordering and fulfillment business, 3) a property investment and rental management sort of business, 4) AirBnB type of property listings to book 4) daily deals platform - all these can be sorted by readymade wordpress templates + plugins (Typical outsourcing cost for Ver 1.0 between $500 - $1500) as the business is actually more backend - you would need cust support and content admin manpower to manage the listing & booking of people/services, manage refunds etc.  In this case the business actually just needs a simple to make website & app for regional/local services/products. A non-tech entrepreneur doesn't necessarily need a tech co-founder in this case if he/she has the time to deal with 1-2 geeks and get the MVP built. Once the MVP is successful, an advisory CTO/ tech PM can be hired on salary + some equity model for ongoing support/upgrade of the product/service.
    2. medium techExamples 1)  event booking platform, 2) marketplace to buy/sell of products or services, 3) paid online learnig tutorials (vdeos etc), 4) Job portals, 5) crowd funding websites 6) ebay/amazon type eShops selling 1 or more products 7) dating websites and apps - these business are 50% backend operations and 50% tech - moreover the tech here should be implemented in a way from day one so that it can scale up to global level one day. A non-tech entrepreneur would need a tech co-founder (local or outsourced) in this case.
    3. high tech -  Examples 1) transferwise type FX transfer service 2) twitter/facebook/whatsapp type platforms, 3) fintech startups dealing with trading platforms, 4) blockchain and bitcoin exchanges and wallet websites/apps  5)  VR games 6) NFC/iBeacons/POS/Wallet linked products/services. A non-tech entrepreneur would need a CTO level tech co-founder (local) and tech teams (local or outsourced) in this case. 

    If your startup falls in category 1 above then its better to learn a little bit about wordpress and wordpress based eShops etc on your own rather than looking for a tech co-founder to build it for you in return for 20% (forever in your startup) which you could have outsourced to a local/remote developer to build & set it up for you. 

    Why sharing equity with a Tech Co-founder for something seriously simple to build ( 1-2 months) is such a bad idea.

    1. A typical scenario we see at tech meetups that many people's ideas fall in category 1 above. Instead of getting a paid developer to build their low-tech solution pretty cheap they end up giving the label of a Tech Cofounder to a developer in return for 20% equity who sets up the low tech solution for them.  This leads to all sorts of complications & devaluation later. 
    2. Suppose a freelancer could have built your wordpress website or a simple listing, booking and paying app for $/£1000-1500. But you instead got a tech co-founder (developer) on board who built it for free or very low cost for you in return for 20%-40% equity. To an angel investor that would mean that 20% equity in your company was worth $1000 so the whole company is not worth more than $5000 at seed stage (pre-revenue stage).
    3. Once the website/app is setup, since your business was more of fulfillment from backend, your product/website won't see rapid features and functionality changes and even if it does release new features they would be fairly simple tech enhancements. e.g. lets assume it was a readymade meal ordering website/app where people order their meal from pre-set 7-10 menus per day/week. Once built, this website/app can last like this for 1-2 years. Your tech cofounder will not have much to do for 1-2 yrs. A co-founder is for life of startup not for a one time 2 month service. (please read complete article below to get a better understanding.

     

    Three questions you must ask a possible Tech Co-founder:

    1. What is their primary interest in your startup? what is their current focus (engagements & commitments) in life?  what is their track record in your domain or startup's business domain?
    2. What exactly they can and will contribute? write it down to avoid bad & sad outcomes later and to avoid arguments.
    3. Are they for long term with you or just one hit and will be distracted by other shiny new ideas later?  Will they sign an ideally 3 yrs (atleast 1 yr) of commitment contract on whatever their time & effort commitment is towards your startup? Note: It normally takes 3 years to reach the level of success where angels and founding team can think of an Exit from the company.
    4. Note:  it is very difficult to find someone credible enough who can satisfy the 3rd criteria as well.  Tech city london is full of stories where not meeting requirement 3 above killed a startup in long run in its 2nd/3rd year or even later part of 1st year. Many entrepreneurs going for their first startup are Naive and are heading for failed startups hence try to find a co-founder who already has valuable experience of failed or successful startups.  Angel.co and cofounderdating.com are two very helpful platforms in this context.

     

    Understanding the different roles in a startup will save you from a probable disaster and bad conflicts later on:

    • What is a CEO? - CEO of a startup can be just an idea guy with or without money, can be a marketing guy or ideally can be a guy well experienced in his field of startup . Its a position every idea owner founder smart-or-not-smart, rich or not rich, experienced or not experienced can claim and people around him can live with it.  When the startup becomes sucessful, this founder may realise that like Google or other professionally run company, a CEO is a job which requires specific skills and then at that stage founder + VCs/Investors often vote to hire a CEO material guy to run the show and grow the company.
    • What is a CTO? - Unlike CEO, this position can't be obtained just by being the programmer part of the 2 man startup team. A CTO tag has to be earned as it will need years of programming & system architecture experience to become one otherwise this CTO will never be respected by a fellow programmer and this CTO's decisions won't be right. It becomes a joke very soon when a programmer level person (often an iOS developer) starts as a CTO but when a startup is successful and big scalable infrastructre like cloud servers, cache servers, redundancy servers, APIs, firewalls, DMZ web services, SaaS web services, scalable system architecture, database architecture etc is needed, then this so called CTO doesn't have much say or inputs and becomes a tag-along "not much use" person for the company for no fault of his own.  If you need a CTO as co-founder then make sure you will need him for long run and he will be value enough for the long run.
    • What is Tech Co-founder? -  Depending on the technical need of a startup's product/service, this guy can be skilled anywhere between an iOS Developer, Sr. Developer, Full Stack Developer, Tech Lead, Solution Architect, System Architect, CTO.  This guy usually knows all the technical features, limitations, possibilities and technical roadmap of the product.  A technically zero (or less tech knowledge than a hands-on developer) version of this role is a new breed of polished PPT presenters (and good orators) known as Product Owners/Managers who can take care of your product's future features and business model if you yoruself are not smart enough/CEO material. These guys these days often handle a product's tech development using the help of Tech Project Managers/ Project Coordinators/ Tech Leads or tech BAs. However more or less they are a facilitator/project manager sort of person between a CEO and tech teams but not exactly a tech co-founder or CTO (noway). They are an extra cost to a startup in early stages as a startup can live without a product manager but not without a tech lead/tech co-founder or tech teams programming the first version of CEO's product.
    • Advisory CTO -  people won't be jobless and hanging around meetups. Usually they are beyond the pockets of an early stage not yet funded startup unless you get lucky in convincing one with your idea plus your own solid professional background in your startup's domain. Exceptions are always there as in if you are a successful serial entrepreneur and start with good cash situation from day 1 then you can find a dedicated CTO/Sr. Tech BA/ Tech PM kind of person to be your co-founder.
    • Developers (3-5 yrs of development career): might hang around meetups mainly for paid employee positions in established startups. It is usually very hard to find someone to work only for equity share as equity at this "idea" stage doesn't even buy bread and doesn't pay rent. They usually don't consider themselves a tech founder material and ideally would want to work under a senior tech figure. For most App Projects, It is not advisable to take them onboard as tech cofounder as you only need them for development & launch of first full featured product and then onwards for minimal ongoing support (which can/should be outsourced) thereafter. A cofounder is kind of someone for life and since Its majority tech work involved in your App/Web product launch is a one time service you need (in most not all cases), hence once the App is successful and downloads start going up in charts, to add incremental features you won't need a developer disguised as tech cofounder AS a standard developer or development team can do this one time job for you. One should aim to find a Sr. person like an advisory CTO level person as tech co-founder or a Sr Tech BA/PM who can not only get the product built by (local/outsourced) developers but also help you evolve the product as per your business needs in long run. 
    • Most common justifiable need of a tech co-founderis actually the need of a person who can speak tech with geeks, basically a tech project manager who can speak geek language and yet can talk to business oriented people like CEO and Marketing guys in their own language in a simplified & easy to understand ways without technical jargons or API parameters. This guy is usually a Business Analyst or tech project manager or project coordinator. Most startups don't realise that in the rest of the IT projects in rest of the World, every project doesn't require a CTO or tech co-founder. Most IT projects in big enterprises don't have a CTO/Tech Co-founder. e.g. Pingit was an App produced by Barclays. Like any App project in an Enterprise level organisation the structure will be like this:  Non-tech Sr. Business Stake Holders ( equivalent of a Startup's non-tech founder/investors)  explain the business requirements to a Business Analyst/Project Manager/ Project Coordinator who then writes detailed tech requirements (specs & wireframes) and explains the features to Tech PM/Tech Lead/Tech Teams and tests the output when it is delivered to make sure it matches the expectation of business stakeholder(s). Product roadmap/feature list is usually dictated by Sr Business stakeholder.  Hence if an IT role qualifies most for the tech cofounder role, then its the Tech BA/PM role who understands your poduct/service requirements correctly first and then gets your business requirements implemented correctly by tech teams (inhouse or offshore, doesn't matter) in a professional way by documenting spec, wireframes, ROI, MOSCOW priorities and complexity levels. S/he regularly sits with the non-tech Sr. stakeholders (You the CEO-Founder) and translates their high level business requirements to technical requirements specs for tech teams to implement and test. You will have an ongoing need for this role person as a cofounder and hence this role qualifies 100 times more than a developer trying to fit into a co-founder role.
    • A product owner/manager: role is a non-tech extension of a BA (business analyst) role. To make it simple to understand,  a BA can be a product owner but a product owner can't be a BA simply because a Product Owner is not technical enough to make right technical decisions or describe a requirement in technical ways/specs to a development team. In Agile methodology, a BA converts a business/ux/functional requirement into user stories and writes acceptance criteria for them. Aceptance criteria is a modern version of test use cases and its description is fairly technical e.g. a password reset url should be valid for only 2 hours and request for new one should expire the last one + failed attempts at reset url should be logged and more than 5 repeated attempts in 5 minutes should bock the attempting user (by IP or cookie) for next 2 hrs. A product owner or product manager can't write all that hence they are not the perfect translator or bridge between the business stakeholders/CEO and tech teams. A product owner will always need a BA to fill the need of a tech founder kind of person. A product guy should never be mistook as a tech cofounder even if they hard sell themselves these days to you as your ideal co-founder, they are just good in talking business progress and presentations (PPTs) of product roadmap to the  audience and most people in this field are from marketing, PR and advertising kind of background.
    • World is full of startups in their 2nd/3rd year where a CEO/founder is still coming to the office everyday to achieve breakeven or profitable state and seed stage Tech Co-founder goes on long vacation of many months because the website/service is running just fine by support of tech support staff and no new significant features need to be added. e.g. a p2p lending platform (and a corwdfunding platform) the author knew about, needed just a wordpress based site (readymade templates available for that) for users to login and donate money to the fundpool.  90% of the remaining work like due diligence, background checks, legal approvals etc was all background manual (Ops) work. These startups could have paid a developer $1000 to max $5000 directly to come up with a really nice and polished looking website to do the simple job but instead they ended up giving away 15-25% of their equity to their tech cofounder who in-turn further spent similar amount of company's money to get the stuff built by developers. 

     

    How to launch a startup without a tech cofounder and without giving away significant percentage of your equity to someone who fulfils just one time need of a product launch?  There are two recommended ways:

    1. either you hire a team of devs (local if you can pay significantly more or outsourced) represented or managed by a tech PM/BA Or
    2. if you think that you have grasped enough about the simple tech solution you need (many times its just a wordpress site and some plugins/api integrations which does the job)  to launch your product (web/app) then just handle the geeks directly and get it made by geeks/developers (local if you can pay significantly more or outsourced). Note: Most good & recommended mobile & web development outsourcing services providers like PhoenixInfomedia provide a Tech PM/Project Coordinator as well to help you with technical stuff if you yourself are not that technical.  

     

    Note: It is true that investors won't invest in a one-man-show company. But it is not true that, this one man always has to be a tech co-founder. Author thinks that  angel ecosystem should use the help of Technical Advisory level people to evaluate the technical needs (low, medium.high) of a startup to judge whether it needs a tech-founder or not as in many cases an outsourcing provider can do the job of tech co-founder very well. It is high time the eco-system must realise that in this modern age of too much information & promotion to get the customer's eye balls and attention, the need of a CMO in a startup is more paramount. CMO (Chief Marketing Officer) is the key person for a startup's success - someone who knows online marketing, SEO, ASO, Analytics, growth hacking and monetisation and its need in a startup is probably 1000 times more serious and valid than the need of a tech cofounder who may not be needed everyday in office just a few months after post golive. It is far easier to outsource a tech PM or Developer role but it is very hard to find strong CMO level people and you would need them locally even if they outsource the mundane tasks of regular social media updates and SEOs to teams offshore. You would need someone to dig into analyics and data and could find out the best avenue to spend your dollars/pounds for fast growth. A smart CEO and CMO combination is a far bigger guarantee for the success of a startup than just CEO and tech co-founder.

    Note: If you have already done good online marketing and growth hacking yourself, to take your startup to a stage where its fairly successful and you have a good traction, at that stage you don't need a tech founder anyway. You are past that stage and instead you should aim for hiring a CTO on some salary + 1-2% equity deal. Now you need a CTO material person to scale it up and put his 10-20 years of solid experience into the efforts of taking your product global. More informed opinions about this particular scenario here. https://www.quora.com/My-startup-is-growing-to-28K-users-and-I-did-all-of-that-with-outsourcing-agencies-and-still-I-cant-find-a-tech-co-founder-What-should-I-do-next

    Note: PhoenixGMN.com can be your tech co-founder depending on the technology needs of your startup

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Guide: How to find a good iPhone or Android or WinPhone App Developer

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this really helpful Guide: How to find a good iPhone or Android or WinPhone App Developer. Thanks to PhoenixGMN.com for allowing us to publish the contents of their original guide here: http://www.slideshare.net/phoenixgmn/how-to-find-a-good-iphone-or-android-app-developer  This and more experts insights like this is often shared with audience at popular Appsjunction meetup in London. We highly recommend going through "How to go about an App idea guide" in our guides section.

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    Often people are confused about how & where to find a good Mobile App/Game Developer. Here is some help. We have Prepared this impartial and quite useful guide for people with an App Idea who want to learn what to do about it and where to find a good mobile App/Game Developer.

    1. Hiring an App Developer - What you need to know beforehand

    1. Decide which OS platform first, iPhone, Android, WinPhone, Blackberry according to your target audience market.
    2. Decide - Single iOS/Android developer or company with multi OS skillset?  If you go with a small company, your 2nd OS App could be developer very fast & cheaper. 
    3. Decide who’ll provide the actual design graphics used in app – You, Your designer (from Appsjunction.netor odesk.com or  99designs.com) or App developer/Agency? 
    4. An App ideally needs 3 different programmers – DB Admin, Web Services (PHP), iPhone/Android. Decide on dealing directly with DB, Web Services, in-device programmers (iOS/Android) or One App Development Project Co-ordinator. Do you have any previous experience with Geeks? if not, we recommend dealing with a Project Coordinator who further can translate your requirements to developers/coders.
    5. if you start with a developer first time, there can be mis-communications or mis-understandings at first. Give it some time for things to settle down and you will see that you both have finally understood how to work with each other. Always give due importance to cultural differences if your developer is offshore. Coming to think about it there are huge working culture differences between Europe itself, or between north and south America, it just takes some time initially to get adjusted to each other's wavelength.

    2. how and where to find good App Developers

    1. To save time and money, Google about app developers with good portfolios in your local city. But if you have made your documents well, then even a remote developer can do a good job. In Internet connected world, with skype/google hangout and various free screen sharing tools its not difficult to work with remote developers.  All big companies do that.  You can use free screen sharing tools like skype, join.net, teamviewer to see the progress of App in Simulator at developer's end. You can click on various parts of App and see it in action.
    2. You can find rated and reviewed freelance local developers at Appsjunction.net . Note: Offshore devs are just as good as devs local to you but might be less costly and more willing & hard working. 
    3. Check Apps you like on Appstores -  Contact their App Developers
    4. Attend Events like Appsjunction meetup in London.Meet developers face to face.
    5. Go to iOS, Android, Win Phone Online forums, ask members for recommendations.

    3. What to Look for in An App Developer 

    1. Experience & Portfolio - ask for their past work samples, urls, links to see if their work matches your taste
    2. Recommendations, References - ask for their testimonials or rating and reviews on freelancers sites like elance, appsjunction.net
    3. Cost, Speed, Communication - During the screening stage itself, check how fast & well worded is their communication and compare their quotes with other
    4. Sign NDA, Share Specs, Get Advice & Quote - Share your specs with them and find out their Quotes or if they have any recommendations for your app
    5. Discount for Startups/SMEs - Check if they offer any discount for Startups.  e.g. PhoenixGMN.com offers discounts to entrepreneurs who attend Appsjunction meetup.
    6. Check for Free Hosting, Free Upload etc benefits? - check if the developer provided free hosting for some time or free upload of app to app store
    7. Depending on your requirements, check for post launch operational support like free bug fixing period, help with funding & social media promotions
    8. PhoenixGMN.com which provided this guide, has published a sample of their typical rate list for App Development Work : MVP/Prototypes from £1500*, App UX design from £400, Explainer Videos from £500, App Promotion & PR Packages from £500, Great Quality Business Plan from £300, App Launch websites from £300, 2nd OS App for 60% cost of first OS App, Advice to make & publish an awesome app - FREE. You can check their portfolio at SuperHitApps.com & their web & mobile development proposal here Note:  *Depending on Actual Specs, an MVP can cost from £1500-£10000. 

    4. Post selection - the basics

    1. Agree on development milestones for payment to provider.
    2. Maintain regular communication with Devs and test app every week. Provide written feedback. Keep a trail.
    3. Ask for availability of any bug tracking tool where you and developer can track the bugs and provide each other feedback.
    4. Upon completion, ask for support for uploading to app store. 

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Guide: Pitch Advice, Legal Advice And Funding Sources for App Startups in London, UK

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this extremely valuable and practical pitch advice and funding sources.

    Lets be frank, without funding at seed or post launch stage, there won't be a Startup ecosystem anywhere in the world.  At Appsjunction Meetup In London, we invite startups for demos and pitches and often mentor them pre and post meetup session about how to pitch, what to pitch and which ones are the best sources for applying for funding at different stages of a startup. Here is a culmination of 3 yrs of our coaching into one slideshare slide.

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    Following is the best slideshare guide we have ever seen on Practical Funding & Pitching Advice. 

    The content/commentary of the slides in text form here:

    1. If you walk around with just an idea, for funding, this is how it sounds to others
      1. If someone says I have an idea and a painting (equivalent to wireframe) of a chicken farm in scottish highlands. I need someone to buy me the land (investor) and someone to farm it (developer) for me. Would you invest in it? Of-course NOT!
      2. The truth is - Wireframes and MVP usually only get funding if you have been a millioniare entrepreneur before and commiting your own money in idea. Just like buying a new farm on mortgage. Your only option with just an idea is  join an incubator, polish it up, launch and show traction
    2. Startup Facts  Just an ”idea” is worth nothing. Just An Idea means nothing - grow up, get real
      1. Equity in an idea is no good for investors or app developers.
      2. 99.99% App Developers don’t work for free.
      3. MVP rarely gets funding (explained later)
      4. 300000+ apps on itunes appstore. All started with a great idea Very few make decent recurring enough profit to present to Angels. 
    3. What do Investors look for?
      1. Experienced team
      2. Traction & IP protection
      3. Real market problem solved
      4. Founder’s own money in it
      5. Numbers should match
      6. Competition research done
      7. Entrepreneurs who are not at beginner level – don’t need much schooling.
    4. Got an Idea, what next?
      1. Make App Requirements document with user journey steps – its your responsibility not the geek’s. Spend good time on this Key document
      2. Prepare Wireframes & Graphic Designs – Google free tools like ”Justinmind”, ”Axure”, ”Balsamiq”, ”Moqups” etc !
      3. Get quotes from iPhone/Android Freelancer + Web Services Freelancer to build an MVP - an iOS Dev is not a tech cofounder or CTO.
      4. Arrange for initial funds from savings, friends Or family, crowd funding sites, cheap bank loans etc
      5. Sort out at least a VPS Linux Apache Server for Web Services & DB server . No server = No emails from App, no push notifications, no signup details storage
      6. Create a company with legal help, then Register it with app stores
      7. Launch MVP as beta launch – use launching site- use SMM- get feedback. Examples of App Launch sites given below
        1. http://uinterestme.com/   
        2. http://PoshCrowd.com 
        3. Get cheap themes from http://themeforest.com or make a site at https://www.strikingly.com/ 
        4. Make a responsive (any device) website and do some basic organic SEO (analytics, meta data, keywords, blogs, social media)
      8. Fix feedback –> launch public –> market well -> wait for some traction
      9. find experienced co-founder who knows business execution & investment
      10. make business plans
      11. then finally join incubators or approach angels.
      12. Need more guidance on this? Have you checked out A Popular Guide: How to go about an App Idea yet?
    5. Need Legal Help for your App Startup in London or UK, try the following law firms which are more active in Startup landscape
      1. http://buckworthsolicitors.co.uk  - a very supportive law firm for SMEs 
      2. http://bit.ly/NDA_article  - Download a free NDA via this link.
      3. http://keystonelaw.co.uk  - Affordable for SMEs
      4. http://www.bootlaw.com/  - Lawyers for Startups, helping with legal issues and possibly investments etc managed by http://winston.com
      5. http://www.taylorwessing.com/twtechfocus / - Free Legal Documents
      6. http://www.lawbit.co.uk/legal-documents  - documents and legal advice
    6. Top Investor Questions after seeing your Pitch/Business Plan. 
      1. • What makes you different?
      2. • Who is the competition?
      3. • How will you make money?
      4. • What do you want?
      5. • Why should we believe you?
      6. N.B. If you are asked one of these questions you have not got your message across!
    7. So what should you put in? key areas Business Plans & Pitches.. You will have 3 minutes for a pitch! We recommend 5 key themes
      1. •Identified market gap, problem i.e. what is the opportunity
      2. •Your solution
      3. •How you’ll make money – Running Cost, CPAs etc
      4. •Why anyone should work with you / reassurance
      5. •What you want
    8. How to Put the pitch together
      1. Step 1 = Brainstorm
      2. Step 2 = Select and reject
      3. Step 3 = Structure Step
      4. Step 4 = Produce visual aids and support
      5. Start with the brainstorm not PowerPoint!
    9.  Pitch - Brain Storm - 1, For each theme / key area, brainstorm everything you could include
      1. •Identified gap, problem or opportunity – Research?
      2. Market definition?
      3. Competition?
      4. Target market?
      5. What is the problem / need?
      6. •Your solution – What are you selling?
      7. Why does it work?
      8. What makes you different / unique?
      9. How do you win Vs competition?
    10. Pitch - Brain Storm - 2
      1. How you’ll make money – Income streams, business model
      2. Why anyone should work with you – Your research? PHD? Serial entrepreneur? Case histories? Recognisable clients? Track record? Proof of concept?
      3. What you want – what is your objective?
      4. What are you looking for? Call to action?
    11. Structure The Pitch.  Every pitch should have
      1. •An introduction
      2. •A main body covering the 5 themes
      3. •A summary
    12. Elaborate on 5 themes. For each of the following 5 key themes, what are the 2 or 3 key points?
      1. Market Gap?
      2. Your Solution?
      3. Make Money?
      4. Why You?
      5. What do You Want?
    13. Pitch - Introduction 
      1.  Over your title slide – name and company. Do
        1. Introduce yourself
        2. Tell them what you want and what you will talk about
        3. Make your presence felt
      2. Don’t
        1. Crack a joke,
        2. ask a question
        3. Never apologise
    14. Pitch - Summary 1-  Over the summary and action slide Summarise your key messages
      1. Stress what you are looking for
      2. Thank them for listening
      3. Take any questions
    15. Pitch - Summary 2-
      1. •Everyone is nervous – practice it before
      2. •You have 3 minutes
        1. •To make an impact
        2. •To get your message across
        3. •and make them want to talk further!
        4. •Restrict your content to short, motivating messages!
        5. •You should always have a 1 page teaser/executive summary ready in networking meets and to participate in pitching competition
        6. •Should have a serious 4 page business plan ready for serious mailing to Angels.
    16. A Good Executive Summary Content  
      1. 1. Punch line – 1 line USP
      2. 2. Company/Concept Introduction
      3. 3. The Opportunity – market size, competitive advantage, business model
      4. 4. Company Milestones – previous funding, orders, MOUs
      5. 5. Marketing/Execution Plan, SWOT analyses.
      6. 6. Management Team – short but smart into
      7. 7. Financials – Amount Sought, Exit plan, Objectives of financing & Revenue forecast for current + 5 years
    17. Google about fundraising and prepare better More Resources..
      1. Blog post A fundraising Survival Guidefrom Paul Graham as its quite relevant
      2. Mark Suster makes some sound observations around building relationships and continuing a dialogue with investors in his blog “Lines not Dots” found here - http://www.bothsidesofthetable.com/
      3. How to Pitch to an Investor by Simon Devonshire
      4. 10 must Business Plan Questions that need answering
      5. Apply for Funding here - http://www.potential.co.uk/funding.php

    Now that you know A-Z of pitching and how to seek funding, Once you are all prepared for it, have a look at our two other relevant guides for you

    1. Hall of Fame: The most Active Investors in London Tech City
    2. Hall of Fame: Some of the best incubators and accelerators in London & UK
    3. All about crowdfunding, types of crowd funding, how to be successful at raising funds from crowd

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Guide: Things to do before you begin development/coding of your Startup or App Idea!

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this really helpful -  How to go about an App Idea Guide. Thanks to PhoenixGMN.com for allowing us to publish the contents of their original guide here: http://www.slideshare.net/phoenixgmn/phoenixgmn-how-to-go-about-an-app-idea-guide. This and more experts insights like this is often shared with audience at popular Appsjunction meetup in London.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

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    • There is a ton that can be done pre-development, off the top of my head:
    • User research. Talk to potential users. Ask to watch them do the thing you want to bring change to.
    • Draw user journeys of how people get things done now
    • Draw a user joinery of how they will get things done using your product
    • Business Model Canvas.
    • Market sizing, which will help better identify your market and users
    • Build personas based on your research
    • Write user stories to help guide what functionality is needed for your MVP and prioritize
    • Sketch and wireframe the UI.
    • Sketch user flows to show the workflow within your product
     
    You will be able to use these to paper prototype your product for testing as well as to show engineers when it is time. You definitely need to make wireframes of your app idea to show a user journey inside the app. These can be hand made sketches, or made using Wireframing & prototyping tools like Balsamiq, Creately.com, justinmind, Sketchy for iPad, Flinto, Moqups etc. Give every screen a Number and then refer to these numbers in your specifications document. This can help you raise some funds as well as serve as a visual guide about what is in your mind - for app developers.
     
    If your startup idea is an App Idea then we highly recommend you to go through : A Popular Guide: How to go about an App Idea! by PhoenixGMN.com

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

  • Guide: Top 10 Tips on Social Media And Internet Marketing for App Startups & SMEs

     

    Appsjunction.net -  your favourite networking, #crowdfunding & freelancers platform, brings to you this useful collection of Top Tips on Social Media And Internet Marketing for Startups & SMEs guide.

    Don't we all know that without App Promotion an App is like a needle in a haystack. Perhaps even smaller & harder to find in the ocean of millions of app. Often an App Entrepreneur wonders how to make his/her app noticed and bring it in-front of the crowd. Here is some help. Online marketing is a great free tool which an entrepreneur /startup/SME can use themselves to promote their brand/service via online channels. And we have asked our experts to give is gems of top tips to train an Entrepreneur in Online Marketing.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Text Advertisement: Checkout some really cool apps fromSuperHitApps.com to make you smile and help you find interesting & like minded people to meet. The more people you meet and more social you are, more opportunities will flow in your life and more happy & successful you will be in every matter of life.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Following is the List of Top Tips on Social Media And Internet Marketing for Startups & SMEs. You can find many on Google Searches and  especially on SocialMediaToday.com however the following few, in our opinion, are enough to get your boat rocking with visitors :)

    1. 7 Shameless Marketing Tactics That Guarantee More Social Shares: If your current social media marketing strategy is failing you may be looking for some ways to ramp up your likes, comments and retweets. You may look at some of your competitors and cringe at what they are doing but guess what, those cute fluffy animals do work and sex really does sell!  The infographic below from HubSpot gives you 7 of the most shameless tactics that you’ll see online today. 
    2. 5 Tricks to Get More Retweets on Twitter: So you’ve crafted the most amazing blog post, it can help every small business owner on the planet, now you just need some Twitter love to help spread the word.  Getting your content retweeted not only introduces your company to a new audience, every retweet counts as a link back to your site. It is one of the key factors Google uses when deciding where to place a website or page.  So how do you get more retweets? The infographic below from QuickSprout delves into some retweet science and then finishes off with 5 “tricks” you can use get more of them.
    3. How to Build 100,000 Twitter Followers
    4. 40 SEO Tools Guaranteed to Make Your Website Famous
    5. Free ebook HubSpot: The Essential Guide to Internet Marketing
    6. 10 Essential PR Tips for Startups - from Mashable tech Journalist 
    7. 14 top PR and marketing tips for 2014
    8. Guide to Mobile Social Media: Phone and Tablet Strategies for Twitter, Facebook, LinkedIn, and Google+
    9. Marketing Strategy for bloggers with no money

     

    We hope you liked the content compiled for you above!  Please do tweet/share it!

    Click here for more Popular Guides

    1. A Popular Guide: How to go about an App Idea! by PhoenixGMN.com
    2. Appsjunction Exclusive: 48 top tips & tricks of app promotion on small budget
    3. Guide: Pitch Advice And Funding Sources for App Startups in London, UK
    4. Guide: Top Tips on growth hacking for App Startups
    5. How to find a good iOS or Android or Win Phone Developer

    You may signup at http://appsjunction.net to hear about our latest Blogs & Guides, and stay at the top of your game. If you have an app idea , why not post a project here and see freelancers sending you quotes (including revenue share quotes) for it. You may also be able to raise funds for it via our crowdfunding platform. List your apps in our App showcase for Free Promotion or if have an existing App/Game and want to sell it, then you are most welcome to sell it in our marketplace.

     

    Our Sponsors:

    Appsjunction Meetup Annual Sponsor: http://PhoenixGMN.com ­­­­  Twitter: @phoenixcoolapps @appsjunction

    Content Editors/Sponsors:PhoenixGMN.com is a full stackmobile app & web development services provider with project management offices in London & Singapore andWeb Development Centre in New Delhi, India. We can be your tech co-founder depending on the technology needs of your startup. We are the technology provider forglobal crowdfunding and networking/marketplace web portals likeAppsjunction.net andHighly Recommended App development partner for 80+ apps showcased atSuperHitApps.com. We also provide App explainer videos, launch sites andonline marketing + SEO packages. *Depending on specs MVP can cost from £1500-£10000 

     

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